Celtic's reward for clinching the title is a warm-weather training camp before next Sunday's meeting with Hearts.
For Rangers, it is the cold reality that the gap between themselves and the seven-in-a-row champions is as wide as the Clyde estuary - and that they now have a battle on their hands to even finish as runners-up in the Premiership.
For manager Graeme Murty, it has probably sunk any chances he still had of retaining his job beyond the summer.
For Steven Gerrard, could it persuade him to put his pending move to Ibrox as manager on ice? It must certainly give the former Liverpool and England captain food for thought.
Celtic now have their sights on a second successive domestic treble. Only Motherwell, in the Scottish Cup final, stand in their way.