Airdrieonians believe they will be the first team in world football to have an image of a fan on their club shirt.
After announcing the Airdrieonians Supporters' Trust as their new shirt sponsor, they will have the image of Diamond fundraiser Mark Allison, who lost his near-two-year battle with pancreatic cancer in June at the age of just 49.
Chairman Tom Wotherspoon said: "I met him (Mark) lots of times. More than most people will know about. He would often just appear at my office unannounced after visiting the hospital for treatment, and would come in for a coffee and a blether. He would phone me for hours on end, discussing ideas and plans.
"His enthusiasm was infectious for this club, and I am glad that his legacy continues to live on."