Price of Football: Arsenal among four clubs to offer cheapest day out

By Karen FazackerleyBBC Sport
The cost of watching women's football

The Women's Super League remains one of the cheapest places to watch football, BBC Sport Price of Football found.

Champions Arsenal have average crowds of between 500 and 1,400 at home games, making them one of the best-supported female clubs in the country.

At £5, they share the cheapest adult match-day ticket in the WSL with Everton, Bristol Academy, Chelsea and current leaders Liverpool.

Birmingham, Lincoln and Doncaster Belles charge £1 extra.

The BBC Sport Price of Football study looked at 166 clubs in 10 divisions across British football.

If found Arsenal offer the cheapest match-day experience in the WSL, consisting of a ticket, a programme and a cup of tea, at £8, along with Bristol Academy, Chelsea and Lincoln.

Birmingham and Doncaster Belles are £1 more at £9, while Everton and Liverpool come in at £10 and £11.20 respectively - but they do include a pie.

Faye White, a former Arsenal and England defender now working as the Gunners' development and marketing officer, told BBC Sport: "People often say we are too cheap for the quality that is on show but it's all about getting numbers in. This is the third year of the WSL and we have found that attendances are rising as the popularity of the game increases.

"I remember when I played, you had maybe 50 or a 100 people if you were lucky.

"It's all about making it accessible to families and young people to come to games."

The average price for a day out in the WSL is £8.90 - £2.35 cheaper than Scottish side Albion Rovers, who at £11.25 offer the cheapest match-day experience in the Premier League, Football League, Conference Premier and Scottish league football.

Liverpool are the only club not to offer season tickets, with Birmingham the most expensive at £40 per season and Everton and Doncaster Belles the cheapest at £28.

Although 4,988 fans attended the this year's Women's FA Cup final at Doncaster's Keepmoat Stadium, with each adult paying a minimum of £10, White concedes there is still work to be done to keep fans interested in women's football.

"The FA have their own marketing strategy, we're constantly sharing ideas and meeting to make sure the women's game is attractive and to go that extra mile to make sure that the message gets out," White added.

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