Posted by Rowena Goldman on , last updated
The inaugural Networked Electronic Media Art and Design Contest at the NEM Summit in Barcelona last year yielded five joint winners, one of which was BBC R&D's very own collaborative installation "The Cut Up".
Such was the overall success of the competition, it was decided to formally incorporate it as a highlight of the Annual NEM Summit. So this year, in Turin, entries were again invited which showed the opportunities in the art/design/technology interface and were evaluated based on seven criteria - conceptual design, artistic merit, distinctiveness, inspiration, technical elegance, innovation and interactivity.
The winner was "Isabella - The Secret Recipes" designed and developed by Virva Emilia Auvinen who currently works at Nokia as a Visual and UX Designer. Check out the great illustrations http://www.virva.biz/isabella_video.html
Virva knocked this entire project up in her spare time. She impressed the judges with her innovative use of networks and media, blending real historic references into a really beautiful, engaging illustrated game concept which makes history and learning come alive for children.
BBC R&D's Virtual Maestro and Surround Video both got special mentions too in the list of finalists.
A full list of entries and jury can be found here http://nem-summit.eu/nem-art/2011-nem-art-design-contest/
The 5000 euro prize money is a great incentive for entrants. However, it's hoped that next year some of this may go towards travel and accommodation for artists/technologists and so widen the net. The cost of getting there plus expenses proved too much for some entrants who, although shortlisted, didn't actually make it which was a real indication that this needs a re-think. For now, though, it's a step in the right direction to build a sustainable network of European artists, designers and technologists who can collaborate on projects, share ideas and revel in a bit of cross-disciplinary innovation.