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Booze Free Boom

Sales of alcohol-free products aimed at traditional drinkers are surging.

Sales of alcohol-free products aimed at traditional drinkers are surging. Elizabeth Hotson hears from writer and booze industry expert Jane Peyton, from British MPs at the House of Commons promoting healthier drinking habits, and from global beverage giant Diageo about why they’re betting on tea-totallers.

(Picture: Young people toast each other at a pub; Credit: gpointstudio/Getty Images)

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18 minutes

Last on

Mon 2 Apr 2018 07:32GMT

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