Novelist Andrea Levy goes back to her adult education writing class with John Wilson.
Antonia Fraser and fellow historian Margaret MacMillan discuss writing history
26-year-old writer, actor and poet Ben Norris talks about his creative process.
Sheila Dillon investigates the farmers who have turned themselves into 'brands' to survive
How did subliminal advertising begin, and does it work? David Aaronovitch investigates.
The NSSA-winning author reacts to his recent success.
Craig Radow of TheSoul Publishing responds to issues raised in the programme.
from the BBC archive 1948
John Wilson talks to crime-novelist Elmore Leonard.
Mark Lawson talks to best-selling American novelist Elmore Leonard.
Beryl Bainbridge, Roald Dahl and Ray Bradbury on inspiration.
Maya Angelou faces dragons, Ted Hughes wrestles goblins, and Charles Bukowski interrupts.
Short lessons in creative writing from great novelists, poets and playwrights.
Mini lectures on character, plot and style, featuring Graham Greene and Baroness Orczy.
Mini lectures on routine, concentration and time off, with Ian Fleming and WB Yeats.
Evan Davis talks to advertising executive Steve Henry about deception.
Can marketing move beyond mere copy and be considered genuine art?
Christopher Matthew and Martin Jarvis recall the days of Fleet St, Dr Who and Just William
Michael Rosen and Dr Laura Wright look into how new commercial brand names are invented.
Interviewed by Francine Stock on the Film Programme 15/02/2008
The British author discusses the Nobel Prize and how technology is shaping his work
Musician and composer Kerry Andrew travels to meet the novelist Sarah Hall.
Paul Allen meets authors to discuss releasing their best-loved characters.
Lynne Truss shares her personal treasure trove of interviews with world famous writers.
The bestselling novelist reveals her tried and tested methods to beat writer's block
Philip Pullman talks about finding a story and his daily routine as a writer.
Philip Pullman shares advice from a life in literature.
Poet and copywriter Rishi Dastidar on the relationship between poetry and advertising.
Wayne Hemingway charts 100 years of British advertising examining how we learned to sell.
Rachel Johnson talks to writer AL Kennedy about the struggles of writing fiction.