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A modern approach to designing department stores

Shopping does not have to be a chore, as this demonstration by the internationally renowned architect David Adjaye reveals. Selfridges and Harvey Nichols have improved business by making shopping a fun adventure. At the heart of this concept is an insistence on architectural excellence. We see how each floor of the Selfridges store in Manchester's Exchange Square has been designed by a different architect, giving each floor its own unique look and feel. We also hear how top store Harvey Nichols has created a top class restaurant at the top of its London store to help attract people into the store.

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Duration:

5 minutes