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18/02/2012 GMT

How much are we influenced by the Fashion industry, or does globalisation and the current economic crisis now have more sway on what we wear?

As the catwalk models parade exotic and stylish new creations for London Fashion week, we ask if the current economic crisis and globalisation now hold more sway on what we wear than what is in fashion?

Anthropologist Daniel Miller on the rise and rise of blue jeans which he says are so popular because they stand apart from fashion and allow the wearer to assimilate and feel like they are a citizen of the world.

Fashion curator Sonnet Stanfill on the impact of economics on high end expensive clothing like ball gowns.

And one of Nigeria's top fashion designers, Folake Folarin-Coker reveals how she has created an iconic African fashion brand which is at once globally friendly and affordable.

Illustration by Emily Kasriel

Available now

41 minutes

Last on

Sun 19 Feb 2012 09:05GMT


  • Part 1 Daniel Miller

    Daniel Miller

    Duration: 11:41

  • Sonnet Stanfill

    Sonnet Stanfill

    Duration: 11:19

  • Part 2 60 second idea

    Creating a new ethical label – a big E to be sewn on garments

    Duration: 05:33

  • Folake Folarin-Coker

    Folake Folarin-Coker

    Duration: 11:57


  • Sat 18 Feb 2012 23:05GMT
  • Sun 19 Feb 2012 02:05GMT
  • Sun 19 Feb 2012 09:05GMT