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Programme 3

How can you be more creative? In the third programme Ian finds out what strategies and techniques he can borrow from business and beyond to maximise his own creativity.

How can you be more creative? In the third programme Ian finds out what strategies and techniques he can borrow from business and beyond to maximise his own creativity.

He talks an advertising agency to find out how they think up their best ideas, and finds out why businesses are using poets and artists to improve their productivity.

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30 minutes

Last on

Thu 21 Sep 2006 23:30