Maurice Saatchi

The castaway in Desert Island Discs this week is the advertising man, Maurice Saatchi. He and his brother Charles created what became the biggest advertising agency in the world. Saatchi & Saatchi masterminded the Conservative victory in 1979 with their slogan 'Labour isn't working'.

He'll be telling Sue Lawley about the heady days of the 1980s - a red Ferrari would be delivered unannounced to the best names in the business, with the offer of a job with Saatchi & Saatchi. Then, last year, he fell from grace when a boardroom shake-up meant he had to leave the company he had so lovingly created.

[Taken from the original programme material for this archive edition of Desert Island Discs]

Favourite track: Die Dreigroschenoper Surabaya Johnny by Kurt Weill
Book: Hamlet (1897 edition) by William Shakespeare
Luxury: Virtual-reality headset

Release date:

Available now

40 minutes

Last on

Fri 29 Sep 1995 09:05

Credits

Role Contributor
PresenterSue Lawley
Interviewed GuestMaurice Saatchi

Featured in...

The Desert Island Discs podcast

The Desert Island Discs podcast

Subscribe or download individual episodes.

Listen to over 2,000 programmes

Articles

Desert island discs 75th anniversary 1920x1080

Read the surprising things we've learned about some stand-out castaways.

The 75th anniversary of Desert Island Discs

Desert Island Discs at 75 1920x1080

Featuring David Beckham, the funniest and most moving moments, animations and quizzes.

The Lark Ascending – The People’s Desert Island Disc

The Lark Ascending – The People’s Desert Island Disc

Why does Vaughan Williams’s masterpiece appeal to so many castaways?