How Jimmy Iovine became the distributor for Dr Dre's post-NWA label, and the fallout from the American political mainstream's increasing hostility towards rap music.
In this episode, Dr Dre talks about recording his debut solo LP, The Chronic, with Death Row Records, a post-NWA label he created with Suge Knight, the D.O.C. and Dick Griffey.
Blown away by Dre’s singular talent, Jimmy discusses cutting a deal with Death Row for Interscope to become the label’s distributor. The Chronic became a huge hit and spawned even bigger LPs from Dre’s protege Snoop Dogg and new Death Row signee Tupac Shakur.
The programme explores the hostility that was mounting across America towards the misunderstood violent influence of rap music. Interscope and Time Warner (which owned 25% of the company) found themselves in the crosshairs of an angry political mainstream. And Jimmy talks about resisting overtures to sell Interscope’s stake in Death Row.
Series directed by Allen Hughes.
A Silverback 5150 production in association with Alcon Television Group for HBO.
Acquired by BBC Music for BBC Four.