Main content

Be Successful or Be Loved: The NHS Dilemma

Rory Sutherland smashes apart more received wisdom with a look at whether a warm and caring NHS can ever be a truly successful NHS

Can a public health service ever be truly loved if it always prioritises reducing mortality rates and waiting times over the seemingly trivial aspects of patient experience? Rory Sutherland continues his exploration of magical ideas that logical people will hate, with contributions from market researcher Ben Page, evolutionary biologist Nichola Raihani and economist Robin Hanson.

Produced by Michael Surcombe for BBC Wales

Available now

14 minutes