There has been an explosion in the number of craft ale breweries and small-scale gin distilleries. Their products are popular but expensive. What is their appeal?
There has been an explosion in the number of craft ale breweries and small-scale gin distilleries in recent years. The so-called super premium alcohol sector is growing. Why are these drinks popular among consumers? Is this a passing fad or is the drinks business facing fundamental change? Evan Davis and guests discuss.
Tina Warner-Keogh, partner and co-owner of Warner Edwards Gin Distillery
Laura Edwards, general manager at Meantime Brewing Company
and Andrew Geoghegan, global consumer planning director at Diageo