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The importance of being social

Topical programme about the fast-changing media world. Why political parties and advertisers crave influence on social media.

Why political parties and advertisers crave influence on social media. Amol Rajan is joined by Isabel Hardman, assistant editor of The Spectator, Craig Elder, digital strategist, Harry Hugo, co-founder of The Goat Agency, Sam Barcroft, CEO of Barcroft Media and Jim Waterson, BuzzFeed News political editor.

Presenter: Amol Rajan
Producer: Richard Hooper.

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30 minutes

Broadcast

Become a TV mogul and get rich

Become a TV mogul and get rich

From Nigeria's got Talent to the US version of Bake Off TV formats are big business

A celebration of Steve Hewlett, presenter of The Media Show

A celebration of Steve Hewlett, presenter of The Media Show

Andrea Catherwood presents a celebration of the journalism of Steve Hewlett.

Podcast