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From ADHD in children to the way GPs diagnose depression in adults, we look at the deals that have transformed the way we talk about and treat mental health.

In the late seventies, Henry Gadsden, the CEO of a large pharmaceutical company, told a business magazine that the industry had a problem. In treating disease, they were limiting their client base. But by reinventing illness, treating the well and making the taking of prescription drugs as everyday as chewing a stick of gum, they could medicate modern life itself.

From ADHD in children to the way GPs diagnose depression in adults, we look at the deals that have transformed the way we talk about and treat mental health. But what has been their real legacy? Jacques Peretti investigates the deals struck between health professionals and pharmaceutical companies and questions whether Gadsden's dream to medicate modern life has finally been realised.

58 minutes

Last on

Mon 1 Oct 2018 23:45

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Timings (where shown) are from the start of the programme in hours and minutes

Credits

Role Contributor
Presenter Jacques Peretti
Executive Producer Ceri Aston
Executive Producer Emma Cooper
Director Will Yearsley
Director Stuart Bernard
Production Company Pulse Films

Broadcasts

  • Wed 27 Sep 2017 20:00
  • Mon 2 Oct 2017 23:45
  • Tue 17 Oct 2017 08:00
  • Mon 1 Oct 2018 00:05
  • Mon 1 Oct 2018 23:45

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