British cultural exports to China, from Mamma Mia! to architecture
Kirsty Lang reports on how British musicals, films, TV, music and architecture plan to reach new audiences in China.
Kirsty Lang reports on how British culture is hoping to find new markets and audiences in China.
Cultural exports heading east range from musicals such as Mamma Mia!, which aims to fill newly-built theatres, to films, where producers have to negotiate a system of quotas for foreign movies, and success is not always predictable.
Kirsty also speaks to singer Mary-Jess Leaverland, whose singing career was launched after she won a Chinese TV talent show, and to architect Chris Wilkinson, from the practice Wilkinson Eyre, one of the British teams winning commissions in China.
Producer Penny Murphy.
Musicals in China
Discussion with Mamma Mia producer, David Lightbody, and Nick Allott of Cameron Mackintosh
Interview with X-factor style TV talent competition in China, Mary-Jess Leaverland.
Film in China
Philip Dodd, Liz Shackleton, Briony Hanson and Sean Clarke on the Chinese film industry
Architecture in China
Architect Chris Wilkinson talks about the success of British architects in China
Role Contributor Presenter Kirsty Lang Producer Penny Murphy Producer John Goudie