Independent traders helped in Brighton & Hove Council scheme

A scheme to help independent shops in Brighton and Hove improve window displays to boost trade, has been set up by the city council.

One-to-one training, in the £7,000 project, will be given to retailers to help festive period trade.

Councillor Amy Kennedy said: "We have one of the UK's best collections of independent shops, the council is very keen to help them survive and thrive."

Thirty places have been provided on the scheme, called Dressed for Success.

"Unlike chain stores, independents don't have the backing of big organisations with lots of cash and expertise," said Ms Kennedy.

"So we're stepping in to help local traders and the city's economy in the run-up to Christmas," said Ms Kennedy.

Tips to retailers will include using height and depth in a display, good lighting, having a focal point and avoiding clutter.

An award for the best Dress for Success shop front will be made following a public vote.

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