Former Baywatch star Pamela Anderson is set to join the Indian version of Big Brother, a spokesman for the channel airing the show said.
Anderson will join the 10 remaining participants on the programme, known as Bigg Boss, for an "unspecified time" near the western city of Mumbai.
She could prove a ratings booster for the show, which is now in its fourth season.
The late reality TV star Jade Goody appeared in Bigg Boss in 2008.
Goody died in March 2009 after a high-profile battle with cervical cancer; she learned she had the condition while on the show.
Among the Indian participants in the house this year are a former woman bandit and some models and TV actors. The show is hosted by Bollywood star Salman Khan.
Last year Anderson wrote a letter to Mumbai's municipal authorities requesting them to sterilise and not kill stray dogs.
"Dogs cannot use condoms but... they can be 'fixed' painlessly," she wrote.
Anderson shot to fame between 1992-97 as the star of Baywatch, an American action drama about California life guards.
The show was recognised by the Guinness World Records as the most watched TV series in history, with an estimated weekly audience of 1.1 billion at its peak.