Activision Blizzard

Ticker ATVI

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Market closed
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Price US dollars
As of 04:27 22 Jul 2019
Market cap. US dollars
34,577.11 million
As of 04:27 22 Jul 2019

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World of Warcraft maker cuts jobs even as industry booms

It's one of the biggest brands in gaming, but Activision Blizzard is cutting 800 jobs.
It's one of the biggest brands in the lucrative world of video gaming. World Of Warcraft - part of a stable of games controlled by the US firm Activision Blizzard, which also includes Overwatch and Candy Crush. The company enjoyed revenue last year of more than $7 billion. Despite that, Activision has now announced that it's cutting 800 jobs - around 8% of the workforce. So what's going on? According to Allegra Frank at Polygon, a US website concerned with all things games and gaming, that record revenue isn't all that it seems.