Product development key for SoleRebels

Managing director of SoleRebels Bethlehem Tilahun Alemu

Cannot play media. Sorry, this media is not available in your territory.


Bethlehem Tilahun Alemu is the founder and managing director of Ethiopian firm SoleRebels.

She describes how her Fairtrade shoe company looks to create the perfect product.

Special report: The Ideas Exchange

Copyright © 2020 BBC. The BBC is not responsible for the content of external sites. Read more.

This page is best viewed in an up-to-date web browser with style sheets (CSS) enabled. While you will be able to view the content of this page in your current browser, you will not be able to get the full visual experience. Please consider upgrading your browser software or enabling style sheets (CSS) if you are able to do so.