Quinoa in Bolivia
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Bolivia quinoa growers cash in on health food boom

Once a little-known grain consumed largely on the high plains of Bolivia and Peru, quinoa has enjoyed a boom in recent years.

Rich in protein, minerals and vitamins, quinoa has been declared a "supercrop" by the UN and is growing in popularity in healthy-eating markets from the United States to Europe and Japan.

The Bolivian government has created a US$50m fund to invest in the industry, in the hope of cashing in on the rising demand.

Liliet Heredero reports.

  • 20 Dec 2011