Mother's bid to help prevent suicide
Media playback is unsupported on your device

Mother's pop-up ad to help prevent suicide

A grieving mother whose daughter took her own life is behind a new campaign to ensure support for people at risk of suicide is just one click away.

Jo Cruickshank was 36 when she took her own life in August 2015.

Her mother Deanna Cruickshank, from Buckie, Moray, believes there is a chance Jo could be alive today if she had discovered help online at her most vulnerable moment.

She is now helping to fund online pop-up ads that appear when a person uses the term suicide in a search engine.

  • 25 Nov 2016