Emmy winner: Bad content will destroy virtual reality

Bad content will 'destroy' the virtual reality industry, says Emmy winner James Milward of entertainment production company Secret Location.

Secret Location recently won an Emmy for their work on the Sleepy Hollow Virtual Reality Experience.

The experience won in the "Interactive Media, User Experience and Visual Design" category and it is the first time that an Emmy has been awarded to a project involving virtual reality.

BBC Click spoke to Mr Milward about how they created the experience and the future of virtual reality content.

More at BBC.com/Click and @BBCClick.