Tim Cook
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Apple Watch: Will anyone want one?

Apple is betting big on its new watch - but so far, sales of other manufacturer's smartwatches have been poor.

The BBC's technology correspondent Rory Cellan-Jones investigates whether smartwatches are the next big thing, or a trend that might never actually get going.

Follow Rory Cellan-Jones on Twitter @BBCRoryCJ

  • 09 Mar 2015
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