The espresso maker of home brewing?
Home-brewing your own beer is a popular hobby for beer lovers, but it can be laborious, time-consuming and complicated, especially for novices.
The Picobrew Zymatic is billed as "an espresso maker" for beer - the world's first fully-automatic, all-grain brewing system.
It also has an online social element, with community recipes which are plotted on a world map.
The device was funded last year as a crowd-funded Kickstarter project, and is now in production, selling at around $2,000 (£1,300).
But does it take the heart out of home brewing? And how well does it work? The BBC's North America technology correspondent Richard Taylor spoke to Picobrew's Ian Bishop.
You can follow Richard on Twitter @RichTaylorBBC.