60 Second Solutions: How do you attract investors?

How would you like to get free business advice from the bosses of some of the world's most innovative and fast-growing companies?

That's what we're bringing you on the BBC News website, in a new series called 60 Second Solutions.

The first piece of business advice is from Hubert Viriot, the chief executive of the hotel group Yotel. We asked him to tell us: how do you persuade investors to put money into your company?