BBC Earth Launches Brand New Realtime VR Experience on Google Daydream
We are really excited to be working with Google to bring BBC nature content to Daydream. VR allows us to provide our audiences a new level of immersion unparalleled by other mediums and tell stories of the natural world in a new and exhilarating way.Bradley Crooks, Head of Digital Entertainment & Games, BBC Worldwide
The award-winning natural history series Blue Planet II was the UK’s most-watched programme of 2017 and is currently stunning audiences internationally. The series has also inspired a surge of interest in the current state and the future of oceanic life.
Now BBC Worldwide and Google have teamed up to bring fans of the BBC’s natural history programmes an innovative and immersive virtual reality experience inspired by series like Blue Planet II and Planet Earth II.
BBC Earth: Life in VR allows the user to enter a real-time world and witness first hand the creature behaviours and relationships which sustain the ocean’s rich and diverse ecosystems. It moves the user from a passive viewer to an active participant and provides VR-only moments which have never before been experienced by audiences.
The journey begins on the Californian Pacific Coast, following a mother sea otter as she forages in the coastal waters. After exploring kelp forests the player can plunge into the depths of an oceanic trench, experiencing this unique environment and behaviour of the animals who live there. Along the way they meet and can interact with a range of animals from microscopic plankton to giant squid and a gargantuan sperm whale.
Created by BAFTA-winning game studio Preloaded in collaboration with BBC Studio’s VR team, the game is available now from Google Play as a free downloadable app. Users will need a Daydream ready smartphone and Daydream View headset to operate the experience.
Bradley Crooks, Head of Digital Entertainment & Games, BBC Worldwide said, “We are really excited to be working with Google to bring BBC nature content to Daydream. VR allows us to provide our audiences a new level of immersion unparalleled by other mediums and tell stories of the natural world in a new and exhilarating way.”
Kellee Santiago, Sr. Producer for Daydream Apps said, “BBC Earth's experience on Daydream makes exploring the wonders of our world more immersive and accessible than ever before. It allows audiences to guide themselves, based on whatever takes their interest. The experience truly showcases the unique capabilities of the interactive and immersive format of Daydream to provide a platform for deeper understandings of our world.”
Images and video from BBC Earth: Life In VR can be downloaded from this link: https://bbcw.box.com/s/7arrrq9pdhuevpa0hlc1ifc1klheygnr
For more information about BBC Earth: Life in VR, please contact:
For more BBC Worldwide information please contact:
Dan Phelan, Head of Communications, UK
NOTES TO EDITORS
About BBC Worldwide
BBC Worldwide is a principal commercial arm and a wholly owned subsidiary of the British Broadcasting Corporation (BBC). Its vision is to build the BBC’s brands, audiences, commercial returns and reputation across the world. This is achieved through investing in, commercialising and showcasing content from the BBC around the world, in a way that is consistent with BBC standards and values. The business also champions British creativity globally.
In 2016/17 BBC Worldwide generated headline profits of £157.3m and headline sales of £1,059.9m and returned £210.5m to the BBC.
For more detailed performance information please see our Annual Review webpage: bbcworldwide.com/annual-review/.
Preloaded is a full-service games studio, using the power of play to reinvent the way organisations connect with their audiences. Collaborating with ambitious partners, such as LEGO, Tate, Google, HTC VIVE, BBC and the Science Museum, Preloaded makes games and immersive experiences that have purpose, and that place the user at the center of the design process.
Preloaded’s work has been recognised internationally by award bodies, including BAFTA, SXSW (Best in Show), BIMA (Best in Show), Serious Play & Cannes Lions.
Founded in 2000, Preloaded is part of Learning Technologies Group (LTG).
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