Make it Digital
BBC launches flagship UK-wide initiative to inspire a new generation with digital technology
Due to launch around the country in summer 2015, the nine-week traineeship:
- Includes training from the world-renowned BBC Academy.
- Teaches basic digital skills, such as creating simple websites and short videos for the web.
- Gets young people ready for work with employability skills and a work placement.
- Is the largest traineeship of its kind - a major partnership between the BBC, Department for Work and Pensions and Skills Funding Agency, supported by a range of other organisations.
In addition to recently announced detail on the Traineeship, the BBC can also reveal the Make it Digital Traineeship will be run from BBC Birmingham. The Traineeship is aimed at all sectors of digital economy as these skills are universal, but for those who show particular aptitude for skills suited to the creative industries there will be a clear pathway to apply for opportunities, including some at the BBC:
BBC Radio 1 has confirmed it will play a major role in the Traineeship with a week-long challenge. The Radio 1 challenge will be a creative exercise in week 5 of the Traineeship, testing trainees’ new skills in using social media to engage with audiences. Each local area will offer top trainees who excel at the challenge a fast-tracked final-stage interview for the Radio 1 Apprenticeship.
In London, a Make it Digital Traineeship will be aimed specifically at young BAME talent in May 2015. Those who make the grade will also be fast-tracked to the final selection stages for the BBC Production Apprenticeship.
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