New youth presenters for Radio 1
Each personality will bring something totally different and seeing what they do with their episode and what music they play will be a really interesting, great experience!Dan and Phil
From September, some of the hottest young video bloggers (vloggers) in the world will join the station to present a new weekly show alongside Dan and Phil that will be fully visualised and streamed on the Radio 1 website.
The show - the first of its kind - will see vloggers Zoella aka Zoe Sugg (5.7 million YouTube subscribers), Tyler Oakley (5.1 million), TomSka aka Thomas Ridgewell (3 million), Troye Sivan (2.5 million), ThatcherJoe aka Joe Sugg (2.7 million), Sprinkle Of Glitter aka Louise Pentland (1.6 million), BritPopPrincess aka Patricia Bright (0.5 million), Marcus Butler (2.9 million), Caspar aka Caspar Lee (2.9 million) and Jack and Dean aka Jack Howard and Dean Dobbs (360,000) guest presenting each Monday between 9-10pm.
Dan and Phil said: "We're both extremely excited about our new show. We feel like proud parents introducing the spawn of the internet to the people of the radio. Each personality will bring something totally different and seeing what they do with their episode and what music they play will be a really interesting, great experience!"
BritPopPrincess said: “So excited to do a YouTuber takeover on Radio 1. So glad to see the wider community embracing what we do, I love music and talking - a perfect mix for me and I can't wait!”
The YouTube stars, who between them have over 27 million subscribers to their channels, will bring their unique personalities and specialisms to their one-off shows - whether that be fashion, comedy or singing.
Radio 1 presenters and YouTube superstars Dan and Phil will present the first Monday of every month on rotation and introduce the guest presenters each week.
Ben Cooper said: “Traditional youth broadcasters must adapt or die. It would be short-sighted to dismiss the importance of vloggers and ignore the new breed of presenting talent that are so influential to young audiences.”
Dan and Phil will host the first show at 9pm on 1 September, with their fellow vloggers taking over the following weeks. Further details will be revealed on Radio 1.
Radio 1 has been at the forefront of visual radio - leading the way in innovation to reach young audiences as their radio habits change. As well as today’s launch, Radio 1 signed Dan and Phil to the station in 2013 to host the first fully visualised radio show.
Videos filmed by Radio 1 have already made it the biggest radio station in the world on YouTube and the first station to reach 1 million subscribers. The station’s YouTube channel which currently has over 1.4 million subscribers has amassed over 350 million views, with almost 1 billion minutes (16 million hours) of content watched on the platform. Radio 1 reaches over 40% of all 15-24s in the UK.
Notes to Editors
Zoella aka Zoe Sugg
YouTube subscribers 5.7M
Facebook likes 1.5M
Twitter followers 2.09M
YouTube - https://www.youtube.com/zoella
YouTube subscribers 5.1M
Facebook likes 1.8M
Twitter followers 3M
YouTube - https://www.youtube.com/tyleroakley
TomSka aka Thomas Ridgewell
YouTube subscribers 3M
Facebook likes 161K
Twitter followers 150K
YouTube - https://www.youtube.com/TomSka
YouTube subscribers 2.5M
Facebook likes 1M
Twitter followers 1.75M
YouTube - https://www.youtube.com/TroyeSivan18
ThatcherJoe aka Joe Sugg
YouTube subscribers 2.7M
Facebook likes 1.15M
Twitter followers 1.2M
YouTube - https://www.youtube.com/ThatcherJoe
Sprinkle Of Glitter aka Louise Pentland
YouTube subscribers 1.6M
Facebook likes 500K
Twitter followers 815K
BritPopPrincess aka Patricia Bright
YouTube subscribers 0.5M
Facebook likes 59.8K
Twitter followers 28.8K
YouTube - https://www.youtube.com/BritPopPrincess
YouTube subscribers 2.9M
Facebook likes 969K
Twitter followers 1.54M
YouTube - https://www.youtube.com/MarcusButlerTV
Caspar aka Caspar Lee
YouTube subscribers 2.9M
Facebook likes 621K
Twitter followers 1.79M
YouTube - https://www.youtube.com/dicasp
Jack and Dean aka Jack Howard and Dean Dobbs
YouTube subscribers 360,000
Facebook likes 32.7K
Twitter followers - 145K (Jack) 77.7K (Dean)
YouTube - https://www.youtube.com/jackanddean
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