New youth presenters for Radio 1

Each personality will bring something totally different and seeing what they do with their episode and what music they play will be a really interesting, great experience!Dan and Phil
Date: 22.08.2014     Last updated: 22.08.2014 at 09.40
Ben Cooper, Controller, BBC Radio 1 and 1Xtra, today announced plans for a new breed of youth presenter for Radio 1.

From September, some of the hottest young video bloggers (vloggers) in the world will join the station to present a new weekly show alongside Dan and Phil that will be fully visualised and streamed on the Radio 1 website.

The show - the first of its kind - will see vloggers Zoella aka Zoe Sugg (5.7 million YouTube subscribers), Tyler Oakley (5.1 million), TomSka aka Thomas Ridgewell (3 million), Troye Sivan (2.5 million), ThatcherJoe aka Joe Sugg (2.7 million), Sprinkle Of Glitter aka Louise Pentland (1.6 million), BritPopPrincess aka Patricia Bright (0.5 million), Marcus Butler (2.9 million), Caspar aka Caspar Lee (2.9 million) and Jack and Dean aka Jack Howard and Dean Dobbs (360,000) guest presenting each Monday between 9-10pm.

Dan and Phil said: "We're both extremely excited about our new show. We feel like proud parents introducing the spawn of the internet to the people of the radio. Each personality will bring something totally different and seeing what they do with their episode and what music they play will be a really interesting, great experience!"

BritPopPrincess said: “So excited to do a YouTuber takeover on Radio 1. So glad to see the wider community embracing what we do, I love music and talking - a perfect mix for me and I can't wait!”

The YouTube stars, who between them have over 27 million subscribers to their channels, will bring their unique personalities and specialisms to their one-off shows - whether that be fashion, comedy or singing.

Radio 1 presenters and YouTube superstars Dan and Phil will present the first Monday of every month on rotation and introduce the guest presenters each week.

Ben Cooper said: “Traditional youth broadcasters must adapt or die. It would be short-sighted to dismiss the importance of vloggers and ignore the new breed of presenting talent that are so influential to young audiences.”

Dan and Phil will host the first show at 9pm on 1 September, with their fellow vloggers taking over the following weeks. Further details will be revealed on Radio 1.

Radio 1 has been at the forefront of visual radio - leading the way in innovation to reach young audiences as their radio habits change. As well as today’s launch, Radio 1 signed Dan and Phil to the station in 2013 to host the first fully visualised radio show.

Videos filmed by Radio 1 have already made it the biggest radio station in the world on YouTube and the first station to reach 1 million subscribers. The station’s YouTube channel which currently has over 1.4 million subscribers has amassed over 350 million views, with almost 1 billion minutes (16 million hours) of content watched on the platform. Radio 1 reaches over 40% of all 15-24s in the UK.

Notes to Editors

Vlogger Facts

Zoella aka Zoe Sugg

YouTube subscribers 5.7M

Facebook likes 1.5M

Twitter followers 2.09M

YouTube - https://www.youtube.com/zoella

Tyler Oakley

YouTube subscribers 5.1M

Facebook likes 1.8M

Twitter followers 3M

YouTube - https://www.youtube.com/tyleroakley

TomSka aka Thomas Ridgewell

YouTube subscribers 3M

Facebook likes 161K

Twitter followers 150K

YouTube - https://www.youtube.com/TomSka

Troye Sivan

YouTube subscribers 2.5M

Facebook likes 1M

Twitter followers 1.75M

YouTube - https://www.youtube.com/TroyeSivan18

ThatcherJoe aka Joe Sugg

YouTube subscribers 2.7M

Facebook likes 1.15M

Twitter followers 1.2M

YouTube - https://www.youtube.com/ThatcherJoe

Sprinkle Of Glitter aka Louise Pentland

YouTube subscribers 1.6M

Facebook likes 500K

Twitter followers 815K

YouTube - https://www.youtube.com/Sprinkleofglitter

BritPopPrincess aka Patricia Bright

YouTube subscribers 0.5M

Facebook likes 59.8K

Twitter followers 28.8K

YouTube - https://www.youtube.com/BritPopPrincess

Marcus Butler

YouTube subscribers 2.9M

Facebook likes 969K

Twitter followers 1.54M

YouTube - https://www.youtube.com/MarcusButlerTV

Caspar aka Caspar Lee

YouTube subscribers 2.9M

Facebook likes 621K

Twitter followers 1.79M

YouTube - https://www.youtube.com/dicasp

Jack and Dean aka Jack Howard and Dean Dobbs

YouTube subscribers 360,000

Facebook likes 32.7K

Twitter followers - 145K (Jack) 77.7K (Dean)

YouTube - https://www.youtube.com/jackanddean

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