BBC Studios to launch a new content label, TalentWorks
BBC Studios today announced the launch of TalentWorks, a new content label that will identify exciting digital talent with whom BBC Studios can partner to develop a slate of innovative new content and IP.
We’re a talent driven business that thrives on innovation and fresh creative ideas. Some of the brightest creatives are coming up through digital platforms and TalentWorks will be a gateway for those who want to work with BBC Studios
The new label will be headed by Director of Talent, Paul Hembury and Head of Development, Helen O’Donnell from BBC Studios’ UK division, and builds on their proven success in creating and launching new content with UK premiere league digital stars including Joe Sugg, Caspar Lee, DanTDM, Joe Wicks, and Sam & Nic Chapman. Reporting directly to BBC Studios Chief Creative Officer Mark Linsey, the duo will have scope to work across all genres and platforms to develop new projects with both established and emerging digital talent.
Mark Linsey, Chief Creative Officer for BBC Studios said: “We’re a talent driven business that thrives on innovation and fresh creative ideas. Some of the brightest creatives are coming up through digital platforms and TalentWorks will be a gateway for those who want to work with BBC Studios.”
Helen O’Donnell, Head of Development at TalentWorks, said: “Within BBC Studios we have world-class expertise in production, marketing and distribution and we have a proven path of success in collaborating with top digital talent to take their creative work beyond digital to the broader market.”
TalentWorks has already announced today its first project, a collaboration with YouTube stars Dan Howell & Phil Lester that will see BBC Studios distribute a broadcast version of their live show, Interactive Introverts that will launch globally on iTunes on 19th November.
Dan & Phil commented: “We're incredibly excited to immortalise our stage show with BBC Studios and share it with the world! Paul and Helen are the perfect partners with their expertise, showing what can be accomplished in combining traditional and social media.”
Paul Hembury, Director of Talent said: “Helen and I have had phenomenal breakthrough success with our digital partnerships and that is only the tip of the iceberg of what we hope to achieve.”
For more information, please contact:
Emma Mackinnon, Communications Manager Brands & Content
Phone: 0208 433 2536
NOTES TO EDITORS
About BBC Studios
BBC Studios, a global content company with British creativity at its heart, is a commercial subsidiary of the BBC Group. Formed in April 2018 by the merger of BBC Worldwide and BBC Studios, it spans content financing, development, production, sales, branded services and ancillaries. BBC Studios’ award-winning British programmes are internationally recognised across a broad range of genres and specialisms. It has offices in 22 markets globally, including six production bases in the UK and production bases and partnerships in a further nine countries around the world. The company, which makes 2500 hours of content a year, is a champion for British creativity around the world and a committed partner for the UK’s independent sector. BBC Studios has revenue of £1.4bn, and returns around £200m to the BBC Group annually, complementing the BBC’s licence fee and enhancing programmes for UK audiences.