Thinking of applying for a broadcast appeal - welcome!
"I particularly like to help smaller charities..."Michael Palin
Before you embark on the application process check that your charity is eligible for a broadcast appeal by reading the criteria.
Michael Palin has supported BBC broadcast appeals over many years, presenting them for charities on both radio and television.
Read the guidance and advice on this page carefully. Think about the story you will tell to our audiences
"The BBC Radio 4 Appeal provided us with a fantastic opportunity to not only raise money, but also to present Motivation and our work to a new audience. This is something that we do not have the capacity and resource to do ourselves. The BBC Appeal presented excellent value for us allowing us to reach a huge number of people at little expense."
You can see on this site how much other charities have raised. If you are successful you will also be invited to a briefing at the BBC where we'll give you more help.
"This was the first time I had managed a Radio 4 Appeal and I found the briefing session and booklet extremely useful. The workshops that the BBC held on social media and photography also gave us lots of food for thought and greatly influenced our social media strategy."
How Radio 4 Appeal charities are using your donations
Thanks to all those who have worked on or donated to BBC Radio 4 and BBC One Lifeline Appeals in 2016/17
Sound Seekers and National Eye Research Centre talk about how to engage other charities to share their Radio 4 Appeal
Fundraising on BBC TV and radio has raised £138 million in 2015
Michael Palin has been a great supporter of these appeals and written and presented several himself.
CALM discuss the Lifeline Appeal they had in January 2015 and how they used social media to create a bigger campaign.
Caron Bradshaw talks about her role as a voluntary member of the BBC Appeals Advisory Committee
If you've landed on this page because you have recently heard or read about the BBC's broadcast appeals, then welcome.