Appeals Advisory Committee

The BBC’s Charity Appeals Advisory Committee is made up of independent experts from outside the BBC with wide experience of the charitable sector who advise and support the BBC in a number of areas, including:

  • Policy matters relating to all charity appeals associated with the BBC (by broadcast or on other platforms)
  • The overview (and scrutiny where required) of specific fund-raising projects such as Children in Need, Comic Relief’s Red Nose Day and Sport Relief, St Martin-in-the-Fields Christmas Appeal, emergency appeals and other projects where funds are raised for charities.
  • The allocation of broadcasting time on BBC Television and Radio to Radio 4 and Lifeline appeals for individual charities

The BBC recognises its responsibility to take reasonable steps to ensure that the individual charities are financially sound and that donations will be used appropriately, and the Appeals Advisory Committee play a key part in this.

 They work with the BBC’s Charity Appeals Advisor Sally Flatman.

Learn more about each member of the committee by clicking on them.