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Prometheus - 2D v 3D

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Mark Kermode Mark Kermode | 14:53 UK time, Tuesday, 19 June 2012

I've heard from a number of people who wanted to see Prometheus in 2D but have been frustrated by the lack of screens showing this format. Isn't it time we did something about the way we are being pushed into the 3D trap?

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Related Posts on Kermode Uncut
Come in number 3D, your time is up

Mark's reviews on 5 live
Prometheus - 2D v 3D

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  • Comment number 1.

    Fright Night. A film which is already extremely dark which was then added with 30% light loss. There was no option near me to see it in 2D so I went for the 3D screening and made some of the scenes almost un-watchable with it's dark environments and color tones. If you're going to make a 3D movie, make sure that the image is bright! If not give me the option to see it in a way that I can get maximum enjoyment out of it.

  • Comment number 2.

    Er....Am I getting the wrong video? I say this because I've seen this before.

    Title does not match the video.

  • Comment number 3.

    #2 You're right. Someone has posted last weeks blog.

  • Comment number 4.

    I would rather see my big blockbusters (Prometheus, Avengers etc.) in 2D, but the problem is, if I'm gonna go all the way to the cinema to see a film, and I only go a couple times a year to actually see a film on the big screen, then I'd rather go and see it in IMAX with 7.1 surround sound in the biggest screen I can find. Sadly, this means I end up having to see the 3D print, because 2D IMAX is not available, because well it makes them less money.

    That's not to say I hate 3D, The Avengers actually had some nice 3D moments, no matter what Mark says, but the 3D in Prometheus was fairly un-noticeable or immersive, and with a film that was quite dark when they were in the cave, I really could have lived without it.

    The industry is never going to actually change though, because in the end it is a business, whose job it is to make money, and if they can make more money off 3D, they'll never settle for less.

  • Comment number 5.

    Confusingly, this weeks video is found via the link under the video (which is from a couple of weeks ago).

  • Comment number 6.

    Things like this make me want to download movies illegally (I don't by the way, I'm a good boy). Studios (and cinemas) can not complain about piracy and then treat us like this...

  • Comment number 7.

    I think it depends on the cinema chain which owns the theatre. My local Vue in Croydon screens 50% 3D and 2D for the first week of a films release after that they prioritise 2D, indeed the one time i wanted to see a film in 3D (Hugo) i had to trudge all the way up to Wandsworth to find a 3D screening.

    Conversely HMVcurzon screened Prometheus from the week it opened but only in 3D, from today they've added 2D screenings aswell.

    The solution is to shop around, cinema chains don't want half empty 3D screenings when they can pack the place out with 2D.

  • Comment number 8.

    I wanted to see both the Avengers and Prometheus on IMAX but in each of the screens (Swiss Cottage and IMAX) respectively, the only option was 3D, i.e. no IMAX 2D. I'm totally not a fan of 3D and I agree that the best I can hope with a 3D film that the 3D will be good enough so I don't have to notice it.
    I also feel that 3D makes it harder to appreciate set design because your eyes are always struggling with the foreground image. In a film like Prometheus, I wanted to take in the dark brooding sweeping vistas but found it difficult in 3D. Also, the opening credits laid over those nature scenes at the beginning, totally pop you out of the 3D. Basically, 3D is totally inappropriate for a film like Prometheus (3d characters would have been nice though). I hope Blade Runner 2 a) never happens and failing that b) isnt in 3D.
    What to do about it? I think we have an uphill struggle because the big chains will be reluctant to reduce the number of 3D screenings. Even if they do, maybe the 2D ones won't fill up because, being few and far between, we will have to fit around the screening times instead of the other way around. What's more, our 3D loving 'friends' will ask us what all the fuss is about and pressure us into putting up with it.
    I think that the only reasonable solution is for all of us to fire our 3D loving friends and emigrate to a new land without 3D where we will refuse to pay unfair imperial 3D duties on our 2D experience. No taxation without representation!

  • Comment number 9.

    Pixar's Up, closer to the start of the 3D wave, our only option for 2D was to watch it with audio-descriptive subtitles in a room full of hearing customers. All the best lines appeared in text before they were spoken...

    Upon seeing Tintin, where our only option was 3D, the couple behind us removed their glasses when the credits rolled, and their first words...; "The 3D was rubbish" "Yeah, but I heard James Cameron's doing Titanic in 3D next year, that will be good because of Avatar." At which point I feared that 3D was becoming integral to an audience's enjoyment of films. After all... these two behind me had not only failed to acknowledge that they had just watched a perfectly enjoyable family adventure, but they were planning to go and see one that they had already seen which they had failed to notice was rubbish the first time based on their superficial enjoyment of an entirely different film. My girlfriend had to restrain me.

    However, I thought it was on the decline, when the last showings of Captain America's theatrical run were only available in 2D at my local.

    But, some months later... having seen The Avengers in 3D as my local cinema had returned to "phasing out" the 2D screenings after a week or so, I drove an hour away, paid a higher ticket price at a much larger multiplex and sat in a screen which was almost full at a 2D screening of Prometheus... Where we were subjected to approximately 25 minutes of advertisements for the same cinema's BIGGER and BETTER 3D screens.

    Apart from, perhaps foolhardily, boycotting 3D in such wallet-battering ways, the decline of it seems to rest in the commercial success of Christopher Nolan's films, and those of his more sensible stereoscopiphobic counterparts. So, my next personal protest to 3D will be simply to go and see The Dark Knight Rises in the biggest, most elaborate 2D multiplex screen I can, and enjoy it.

  • Comment number 10.

    Since I live in New York City, it's never difficult for me to find a cinema playing the movie I want to see, in the format I want to see it in. This is probably not the case for most of Dr. Kermode's audience. I would suggest that cinemas alternate between 2d and 3d showings in each screening room. However, there are probably existing agreements between the studios and cinema chains as to the ratio of 2D:3D screenings, so I'm not sure how much can actually be done.

  • Comment number 11.

    I saw the Friday midnight showing of Prometheus on the day it opened in 2D. Buying my tickets ahead of time online was not easy as many of the 2D screenings across my area were sold out, yet at those same theaters, there were still tickets for 3D screenings. When we got to the theater, the staff was handing out complimentary Prometheus posters to those who’d purchased 3D tickets. My first instinct was ‘bribe.’

    My aversion to 3D, minus the picture quality, is the cost. I already pay eleven dollars for a single movie ticket, and now I’m expected to pay an additional seven for an experience that actually isn’t much of an experience. I’m responding to this by seeing fewer movies in theaters and catching up on old classics I’ve never seen before. It’s more nourishing, it’s in 2D, but it’s also cheaper, and cost is a factor.

  • Comment number 12.

    I had to go somewhat out of my way, time wise, to see prometheus in 2D for which screenings were and are generaly aplenty in my area.

    My local Empire cinema has within the last year built smaller 50-70 seater 'Studio' screening rooms for smaller films and the previous weeks movies to make more room for the new films in the larger auditoriums. I very much like these rooms, in fact i have come to like them more for the screen size to room and sound size ratio being better in my preferable favour.

    The 2D showing of prometheus was at 9:15 and therefore ran till about 11:45 so was later than i normally go to the cinema but was definatly worth it because i got to see it brighter etc in 2D. As for what to do about having more avalibility of 2D showings of films i would say talk to the cinema owners of the possibility of more 2D showings and then make the effort to go to 2D showings of films to make the 3D takings slip.

    If we want to get rid of 3D then stop paying for 3D tickets. 3D will only show more decline if we continue to not fund it further. Go to 2D screenings or wait for the DVD or Blu-ray. The good doctor could take this into account too. If you're against 3D so much, go and pay for a 2D showing rather than getting your free press showing in 3D.

    Boycott 3D for a better brighter future.

  • Comment number 13.

    What the heck's with the snippet of Batman trailer at the beginning? I'm trying my best to avoid trailers for films I wanna see these days and I know you don't like them much Mark, so I find this pretty weird and unhelpful.

  • Comment number 14.

    I saw Prometheus on Saturday and my local multiplex was only showing one 3D performance per day and even that was shunted to the 11pm screening. This suited us fine as we wanted to see the film in 2D and had a dozen times throughout the day to choose from. 3D killing 2D by stealth? Not in Romford, Essex and long may it remain so!

  • Comment number 15.

    When I wanted to go see the Avengers in 2D, which was one or two weeks after it came out, I found I wasn't able to. I was not able to find any showing anywhere here in the Netherlands that was in 2D. The only way to go see it in 2D for me was to cross the border into Belgium, and go to the cinema in Antwerp. For Prometheus, I relented and saw the film in IMAX 3D and couldn't help but feel I would have enjoyed it more had it been a 2D projection.

    I can't really see a clear solution to the issue, other than to choose the 2D option whenever it is available, which is something I already do. Waiting instead for the blu-ray or DVD release means compromising in other areas, and I would rather not be forced to compromise when it comes to my viewing experience and overall enjoyment of the film.

  • Comment number 16.

    I was lucky enough to catch a 2D show of Prometheus at my Cineworld in Aberdeen. Lucky, in that there were 3 shows a day as opposed to 7 for 3D. These shows were also at a time that would have been pretty inconvenient if I wanted to see it in the evening. It's not the first time this has happened and on numerous occassions I have been forced to see films that I fancy catching and had to endure 3D. Fright Night, Piranha and Ghost Rider 2 (don't laugh, I thought it was enjoyably bonkers and terrible in a good way). As for the darkness issue I have found recently that watching 3D on a TV is much better. Does it add to the film? No, but you can actualy see what's going on and you don't hurt your eyes doing it. I wouldn't go buy a 3D TV just for it but it was interesting to see just to compare to a cinema. Oh and on the print of Prometheus, Ridley Scott is right, it is beautiful. And yes, I thoroughly enjoyed the film.

  • Comment number 17.

    As someone with a lazy eye, I, along with between 4% and 10% of the population, depending which expert you ask, have difficulties seeing 3D. In the cinema, while my 20/20-vision-enabled six year old is trying to touch bubbles or bits of flying debris floating in front of his face, I am blind to any sensation of 3D at all. I worry that the oft-bespecticled Doctor Kermode may have a binocular rather than a critical, aversion to 3D?

    In answer to the question, I've had to sit through an endless number of films with a double glazed layer of spectacles on my face for nothing! Of those I have seen where I can remember not having a viewing choice I list Monster vs. Aliens, Avatar, Hugo, Avengers and most probably Prometheus next week.

    Isn't this against local authority Accessibility Regulations?

  • Comment number 18.

    Yes, I have! I wanted to see A Very Harold & Kumar 3D Christmas in 2D (should've known better from the title, however I was curious) but the only option was in 3D so I didn't see it.

    Saw The Avengers in 2D and there were plenty of showings in my local Vue, same with Prometheus.

    I have compared a film in both 3D & 2D (How to Train Your Dragon) and it was better in 2D. 3D miniaturises what Hiccup faces in climax, which in turn lessened the effect. Its effective for falling ash, but that's it.

    If I couldn't see a film I wanted to see in 2D, I'd wait for the DVD release! The nearest Cineworld is duff and Picture House is too dear (what happened to cheap day Monday?!).

    m_jdavis - yep, Romford's Vue allows for 2D and 3D options usually.

  • Comment number 19.

    With Prometheus comes the moment where the studios are now obviously ramming 3D down our throats. When I was booking the tickets for Prometheus around a month ago, I only found reservations for the 3D showings. Swallowing my disgust I booked the tickets for my friend and I (after he assured me that Prometheus would be a different experience than the retrofitted nightmares I had to endure)

    Well after having seen the film, I can honestly say that 3D is a worthless and purile technique that should be buried to oblivion. The 3D in fact made Prometheus a cringeworthy film. Two weeks later I saw it again in 2D and the film is now one my favourite films of the year.

    The same story goes for the upcoming The Amazing Spider-Man, a friend wanted to book the tickets to see it, and again all he saw were bookings for 3D. Despite the brilliant reviews the film has received so far, I would seriously prefer to watch the film in 2D. Thank heavens for Christopher Nolan and co. and The Dark Knight Rises, the film has two advantages over some of the other summer blockbusters.
    1) Its a film by Christopher Nolan
    2) Its a film by Christopher Nolan that hasn't been shot, nor retrofitted in 3D.

  • Comment number 20.

    Also want to add that I tend to go cross-eyed seeing a 2D version of a film that has a 3D option, but that could just be me.
    Happened during Toy Story 3 and The Avengers

  • Comment number 21.

    I live in Vienna and have the double problem that not only do I want to see movies in 2D, I want to see them in the original version and not the German dubbed version.

    My favourite cinema is a tiny little thing with 4 screens that depends very much on its regular visitors. We even get to vote on which movies are going to be shown each month.

    So when the big 3D gearchange happened, people just started asking where the 2D prints were. As people asked often enough, the cinema realized it was losing visitors, and so they stopped showing 3D movies.

    I think this can work on a bigger level as well. If enough people call up their cinemas and ask for 2D showings, the cinema owners will realize what the movie goers want.

  • Comment number 22.

    I remember hoping to see Tintin in 2d. So I went on 'orange wednesday' only to find out that they were only showing it in 3d, but every other day of the week it was being shown in 2d as well. I presume this was on behalf of the cinema as they well know Wednesday is the busiest time of the week for them due to it being 'orange wednesday', thereby forcing people to go and see the more expensive 3d showing. I decided not to see Tintin in 3d and instead went to se Tinker Tailor Soldier Spy for the second time. A choice I have never regretted.

  • Comment number 23.

    I was actually planning on avoiding the 3D screening of Prometheus but was late to the cinema so had to settle for it. I think 3D can add a great deal to bombastic sci-fi like Prometheus and Avatar - where sheer spectacle (ba-dum-tiss, excuse the pun) is key -, but I doubt it will ever escape its kitschiness for me.

  • Comment number 24.

    I haven't seen Prometheus yet because my local multiplex - Odeon Coventry - is only showing it in 3D, and the nearest that is showing 2D is Solihull which is a bit more difficult for me to get too. I might have to wait for the Blu-ray if it stops showing before I have a chance to get there.

    I had no problem seeing The Avengers, I happened to be travelling at the time and instead of getting the next train home I decided to hang around in Birmingham for a bit, went to the Vue on Broad Street (best multiplex I've ever been to) and saw a lovely, bright, crisp, non-headachey 2D print.

    I had a bit of trouble finding a 2D showing of Toy Story 3, though. In the end I had to settle for a rather nasty old cinema on the other side of Coventry (bugs in the seats kind of place), but it was worth it.

  • Comment number 25.

    Let's not forget that Prometheus was SHOT STEREOSCOPICALLY; a 3D screening is preferable. I agree it should also be readily available in 2D, however, for those with ocular issues.

  • Comment number 26.

    i think that we should set up a petition and write into multiplexes if they carry on doing this

  • Comment number 27.

    I live in London and vainly struggled to find a 2D showing at a reasonable time. Admittedly I was trying to see Prometheus at an independent cinema, but surely the option should be there for those who want to watch cinema as nature intended!? The showings were heavily weighted in favour of 3D showings, nothing like the 30% that Ridley Scott referenced in his interview.

  • Comment number 28.

    I must say in my area, the multiplex were very good in providing Prometheus in both formats, but previous Avatar, a film which in retrospect I can say I find underwhelming, but which I acknowledge is nevertheless beautiful to look at, was greatly damaged by the 3D, in my opinion. Could I find a 2D showing at my local? Never!

    Solution: Make it quite clear to cinema staff that we are not paying for the 3D, we want to see the 2D at a reasonable time, or we will take our money elsewhere. If the people who want the 2Doption made as available as the 3D one did that, en masse, I think you might see a shift.

  • Comment number 29.

    I am spoiled for choice - living in the greater NYC area I can see films in whatever format I choose.

    That said, I was in CA when I saw Prometheus and I think I only had the option to see in 3D, which I did not mind.

    I did not object to the format in that it did not make my head hurt for once. In fact I put it as one of my "likes" about the film in blog's reaction piece. I found it suited the story well enough.

  • Comment number 30.

    I wanted to see Prometheus in 2D and i couldn't because my local world of cine wasn't showing it in 2D. When asked why not i was told people don't want it in 2D??
    So i've now stopped going to the cinema and i have bought a HD projector at a cost of over £6,000 and i know have a 8ft screen in my home where i can watch movies in 2D. This is the future for me.

  • Comment number 31.

    I have never have that problem (finding a film in 2D), Mark, but I live in America: Land Of The Free (echo, echo, echo). I'm sorry that Britain's government is so oppressive that you can't find movies in 2D, anymore. Anyway...

    I saw Prometheus in 3D, because I was given the opportunity to see it that way without having to pay for the '3D part'. I would rather see films in 2D, because I agree with most of what you say about it. I loved the movie by the way, even moreso than you did... My own review here (with some spoilers from early on in the movie (I even mention you, Dr. K):

    As long as people keep paying for it en masse, though, there will only be more and more of it. The only way to stop the madness, is to hurt theaters in the wallet by not attending 3D... But I don't think you can stop people from: paying to put on clunky glasses, seeing a film presented much darker than it should be, forgetting that they're seeing a 3D movie about 10 minutes in (you get used to it) and developing a headache some 45 minutes in.

  • Comment number 32.

    Mark, if you're suggesting some sort of write-in campaign to the studios and cinemas, I'm all for it. They need to be told how important 2D is to us. But I'd also like to suggest this: to every disgruntled 2D viewer out there, moreover to everyone who wants a CHOICE in how they see a movie, mail the powers that be an empty bottle of aspirin.

    Yes, SHOW THEM in glorious three-dimensions how many headaches this new "art form" is causing.

  • Comment number 33.

    Yep. Went to go see Prometheus, forgot it was in 3D. I asked if they had a 2D option available, when asked if I had any 3D glasses already. Told no. Small cinema anyway.

    Had to go see Avengers at 1600 to see the 2D screening. As you said - it was on a dingy little screen, with poor acoustics, compared to the other screening rooms they have there.

  • Comment number 34.

    At my local the option for both 3D and 2D is given, however since it is a small 2 Screen cinema (I stay away from the local Cineworld) to see Prometheus in 2D meant waiting a week and a half after the 3D viewings started. Not only did I have to cave in and go for 3D I inevitably had to pay the extra 50% for the privilege.
    The main problem I have with 3D is the scenes directors add or extend which add nothing to the narrative other than the fact they look okay in 3D (and awful, I'd imagine, in 2D). For example, in Prometheus the excessive length of the storm scene or the over-use of holograms.
    I bang down my non-massive hands in protest - no more 3D!

  • Comment number 35.

    I've seen plenty of 3D films where the 3D was terrible. Thor and the Fright Night remake were films I liked, but the 3D was shoddy.
    As for this whole 3D take-over of 2D that Dr. K seems to be covering a lot recently, I don't see it. Not that I think 3D is a superior form of film-making (far from it) or that I think there aren't enough 3D films (there are perhaps too many), but all my local cinemas show both 2D and 3D screenings for films which are easy to get to, with no bias to either format. Not once until today have I heard about 3D being more prominent in cinemas than 2D, and so, in my opinion, I think this whole "3D revolution" is being a little over-exaggerated.

  • Comment number 36.

    I haven't seen Prometheus yet so I can't pass judgement on that, however the two instances of 3D being forced upon me were for films that in no way needed nor deserved to be in a 3D format. My gripe isn't that it darkens the film or is a strain on the eyes, but simply that films that are loaded with special affects are exciting enough to watch without the distracting aspect of 3D.

    I saw Alice in Wonderland and Pirates in 3D, and in both cases the 3D element added absolutely nothing to the special effects in the films. As the credits in Alice in Wonderland rolled I was furious for allowing myself to be conned into seeing a 3D print of a very average film, which I may have enjoyed slightly better in 2D. In Pirates, the animation in itself drew me to see the film in the first place, and seeing it in 3D seemed to cheapen animation and make it more gimmicky; I suspect I would've enjoyed the film a bit more if I had watched the film in 2D like I had wanted and been allowed to watch the film in the format that the filmmaker would've wanted the audience to see in the first place.

  • Comment number 37.

    Create an e-pettion on HMGovernment online demanding that for every 3D screening of a film, cinemas must also provide the option of seeing it in 2D as well - whether morning, afternoon or evening. If it receives 100,000 signatories, the motion will automatically be debated in Parliment:

    If there was ever a man to spearhead and promote such a petition, it is you Mark.

  • Comment number 38.

    I live in Germany and as Fox Germany decided to wait with the release of Prometheus until August because of the Eurocup (a brilliant decision which could not possibly go wrong in any way), we went to France to see the movie. We wanted to see it in English, but the only English screening was in 3D - the 2D was in French. So we watched it in 3D, which was just terrible.

    How can we protest, you ask? I hope and pray that 3D will become a thing of the past all on its own. It faded away half a century ago and hopefully will again. Once wider audiences get tired of the hype and novelty that is 3D, they will notice, as they did in the Fifties, that 2D is how it is meant to be.
    If we treat 3D as a passing fad, it will become one. At least that's what I tell myself to keep my hope alive.

  • Comment number 39.

    In IMAX screens in particular, 3D runs rampant. We wanted to see The Avengers on an IMAX screen at the Trafford Centre IMAX - when we got there it turned out that we would have to don 3D glasses and endure the wretched stereoscopy in order to do so. One of our number was vocal that he thought 3D would augment the screening but he was justly shouted down and we saw it in 2D for a second time before drowning our sorrows in a nearby bar.

    If this is the way of things, where 2D IMAX has been killed dead by the blight of 3D, then these are very sad times indeed. Worse still, couple this with the trend of having 2D films retrofitted with stereoscopy, sometimes even against the director's wishes, and I wonder whether I will be able to see the 2D IMAX screening of The Dark Knight Rises I have been looking forward to for months. Now I'm not so sure that attending such a screening will even be possible and very anxious and dour about that uncertainty.

  • Comment number 40.

    Here bloody here Mark.

    I don't mind 3D, I don't find the experience excruciating but I do find the picture far to dark (I'm no videophile and it's so obvious, I don't get why everyone doesn't spot it), it's noticeably less sharp for the most part, wearing on top of glasses I'm already wearing is a pain.

    I saw Avengers in 3D and thought some bits were clever but overall it did nothing to convince 3D is anything but a gimmick. Crucially it takes you right out of the movie whenever something whizz bang happens (certainly not into it) and Christopher Nolan is right, we already see 3D perspective in 2D anyway.

    As said I don't hate the experience but I want to get into the movie not be taken out of it. I'm perfectly happy to go on my own to see a film in 2D. In short, I am done with 3D!

    As for Prometheus, I've struggled to see it at a suitable time in 2D because the listings are something like double for showings in 3D. Ironically I'm finally going to see it tonight and I bet it's on a really small screen :-(.

  • Comment number 41.

    p.s - The Imax screen in Bristol is no more :-( and I'm certainly not travelling all the way to Cardiff to experience a film in Imax. It's Imax not 3D that they should be putting the money into.

  • Comment number 42.

    I wanted to see the Avengers in 2D, but only 3D showings were available where I live. I had to take a train and go to Geneva which is about 1 hour and a half from where I live just to go see it in 2D. Some of my friends thought I was stupid to go all that way just to avoid 3D, but to be honest it has gotten to a point where traveling just to avoid 3D is half the fun. Strangely enough, with Prometheus I did not have this issue. 2D showings in English ! The first time in months this has happened.

    For some reason with Prometheus they made 2D available to me, so maybe they've gotten some complaints from people. I think probably the best way to fight 3D, is to complain about it when you go to the cinema. If you want to see a film in 2D then ask for it. And if they say to you that it's not available in 2D, then make a point of telling them that they just lost a customer, and you'll just wait for the DVD/Blu-ray to come out. If they give you the stupid excuse of saying that they need 3D to make their money back from their investement regarding 3D, then tell them that there will always be people that enjoy 3D. They will see it in 3D. They will be happy with 3D. For those who want 2D, well how about you give them an option for them to give you their money. It will go a long way to payback your 3D investment regarding the equipment and everything else.

    I'm sure if they get enough complaints like that, 2D will always be an option.

  • Comment number 43.

    Me and my cinema-buddy make a point of only going to see 2D versions of films we want to see, as a result we saw avengers and prometheus in 2D. I don't want to pay extra for 3D movies and I have to agree with criticisms that 2D is becoming more marginalized. Me and my friend did notice that 2D performances of both films were less in number than 3D ones. The 3D does not add anything to the movie that you do not get with 2D, it only makes you look like a tit wearing sunglasses in the dark.

  • Comment number 44.

    I saw Prometheus in 3D. I went online to book 2D tickets, only to find it being shown on a home sized screen. I wear glasses, and the 3D Roy Orbison numbers were tres annoying sitting on top my own. The 3D added nothing, beyond providing a large headache. Perhaps they can create some money off proposal: Watch it on 3D first time around, and then get a half price ticket to see it the traditional way. After all, the studios and pop corn sellers love repeated viewings. More revenue Vs more to see which is better, however, as a photographer, I know most people are visually illiterate and I wouldn't hold out much hope that folk can really tell much difference, never mind which is better. Something new is always favoured over the old. I was once told that someone would “even rather watch subtitles, than watch a B&W film.” That coming from someone else, who had photography pretentions. Soon 2D will be seen as very much a niche market and will fit into the B&W / Subtitle category. Then 3D will no longer be enough. In a few years, they’ll all go along to watch Michael Bay’s latest crime – and first film to be shown on “Small Hadron Colliders” all over the land.
    Ho Hum…

  • Comment number 45.

    As a family (Dad, Mum and two teenage boys) we have taken a stand against 3D and will only indulge in the third dimension (aka cardboard cut-out brain-foolery with dodgy lighting) when we absolutely, positively have no other choice. Luckily, we have always been able to find a 2D screening at our local worlds of Cine, from which we have two to choose - both equidistant. However, for Prometheus I was more than a little perturbed by the significant lack of choice in screening times compared to the 3D prints. We saw the movie on the Sunday of its release and had two showings to choose from in 2D, compared to about a dozen in 3D. Nevertheless, we got tickets for our chosen 2D showing but it was obvious when we got to the foyer that we were by no means in the only 2D-philes. Rather, the 2D screening was proving so popular in comparison to the 3D version that the foyer staff had to create a separate queuing area just for the Prom2D patrons. 'Nuff said I reckon!

  • Comment number 46.

    My local Odeon, Muswell Hill, has a sign on the door saying that the 3D glasses may not work for people with astigmatism and other eyesight conditions. This would explain why 3D films often seem out of focus for me, or have strange line patterns on the screen at times.

    BUT! The Odeon doesn't then tell you where you can see a 2D version! Your theory isn't just a theory, it's a fact: Odeon for one are forcing 3D on people as a default version, even though they ADMIT that not everyone can view the 3D effect anyway. It's a marketing lie, and a disastrous one for Odeon, I feel.

    Meanwhile, Time Out's film listings do NOT specify which London screenings of a film are 2D. But Google's listings DO. Frankly, if Google is taking over the world, then it's no wonder. Sort it out, Time Out.

  • Comment number 47.

    PS I saw Avengers Assemble 3D (astigmatism-hating fuzzy lines and all) at the Muswell Hill Odeon, and was the only person in the cinema. I then saw Prometheus in 2D at the Everyman Screen On The Green, Islington. It was packed out. I am convinced people DO want to see films in 2D. The sooner the industry wakes up to this, the better.

  • Comment number 48.

    Rarely go to cinema these days (too costly vs DVD from library). When I do go to see large screen visual spectacles, I prefer 2D, and IMAX. An exception was Avatar. I saw it on IMAX in 3D but from the front row, extreme right hand side, much of the efx were wasted. Anyhoo, it's wait 4 months then watch at home for the majority of "films".

    I'm looking forward to the next Batman on IMAX; Prometheus was just OK. Perhaps should have been titled, "Cowboys in Space". Weyland (literally) turned over in his grave when he saw who was driving his trillion-dollar space ship. Michael Mac, Denver, CO. BA, MBA :-)

  • Comment number 49.

    I think The Amazing Spider-Man will show sales up for what they are. I dont think it will do particually well, espeacially for a big budget 3D movie. I think we will see a higher percentage of punters attending 2D screenings in opposing to 3D. Then there will be the sales for the only big budget summer release to NOT screen in 3D, TDKR, which will wipe the floor with everything this summer..
    PS I caught Avengers in 2D on its first week...the screening the was packed.

  • Comment number 50.

    Living in a non-English country, this problem has brought another with it - the unavailability of the version of the film I want to see has often been detrimental to my film experience. Almost all animated films are released in 3D as well as 2D - with a preference for cinemas to show 3D so they can charge you more. However, these are also films which are dubbed the most often. I like to see films in their original language, whether that be English, French, or Japanese, and finding a release of, say, Toy Story 3 in both 2D AND English gave me a single cinema at the opposite end of the country. In the end, I saw it in 3D, and in English, but being a person with high myopia and forced to put thick glasses over thick glasses, it was one of the most uncomfortable film experiences of my life - and that while the movie was great (albeit a bit dark)!

  • Comment number 51.

    My problem is cinemas using all their screens to show 3D and 2D versions of the same movie and taking off other movies before time.

  • Comment number 52.

    This comment was removed because the moderators found it broke the house rules. Explain.

  • Comment number 53.

    I was going to watch Prometheus on IMAX 3D. I couldn't care less about the 3D bit of it but I've not yet watched anything on the new IMAX screen because it's so hideously expensive. However my local cinema decided to take up all but a late night showing with Men In Black 3 so I went and watched it in 2D instead. Perfectly enjoyable, didn't miss the distraction of 3D in the slightest.

    Perhaps this 2D will catch on? It's the future...

  • Comment number 54.

    I tend to choose 2D partly because i'm a cheapskate and I hate paying a little extra for a gimmick i'm not really going to enjoy. As a Cineworld Unlimited user, I had two cinemas relatively near to me that had 2D offerings of Prometheus, and not at ridiculous times. In fact it was my fault at not looking at train times which caused me to miss the 2D showing of Prometheus on Sunday, meaning I went to a 3D showing and bought a third(!) pair of 3D glasses. Again, I found myself completely nonplussed by the experience, but did find the screening rather noticeably darker. Not something i'd previously picked up on when i've seen 3D films in the past.

  • Comment number 55.

    The war is over. 3D has done its job and paid for the shiny digital projectors that distributors and [some] exhibitors wanted. 2D reigns again.

  • Comment number 56.

    I Saw Prometheus in IMAX 3D at the Odeon Manchester Printworks,and i have to say its probably one of the better 3D Experiences ive had since Avatar,there was less dimming than a standard 3D screens,but i agree that people who dont like 3D should have the choice to be able to see it in 2D at their local multiplex if they wish

  • Comment number 57.

    I wanted to watch Toy Story 3 in 2D but the cinemas i checked had only the 3D version. As far as your argument is concerned, Dr. Kermode, I think that nothing truer has ever been said. As far as suggestions go i can only name one: refuse to watch the films. Hit them where it hurts: the money.
    If that is not possible (for whatever reason) then we must write a petition with signatures from all over the country and send it to the cinemas that ONLY offer the 3D version, demanding that an equal amount of 2D screenings be offered as well, effectively sending them an ultimatum. Yet, I fear that boycotting the films is the ONLY reason they will listen to us.

  • Comment number 58.

    I wanted to see The Avengers in 2D, but the girl's dad, picking up the ticket, insisted on 3D. Even when trying to pepper some subtle movie know-how on the man we were saddled with another distracting, dim 3D experience. When I lifted my glasses I saw a bright, vibrant image wrenched out of focus.

  • Comment number 59.

    Any industry that forces what it wants upon the consumer without the consumers consent will eventually fail (Especially one as easy to boycott as cinema) - I would rather wait until a film has been released on Blu-Ray than have to watch 3D -

  • Comment number 60.

    I went to see the avengers in 2D a few weeks ago and had the choice of either 18:00 or 23:00, while there were a choice of about 8 showings of the film in 3D and IMAX 3D in total. We went at 18:00 and there wasn't a single empty seat (and this wasn't at the weekend either). This is clearly an attempt to discourage people from seeing films in 2D for the sake of an extra 3 pounds. However, it appears that this ploy isnt proving very successful based upon the numbers of people i've seen prepared to see 2d films at off peak times.

  • Comment number 61.

    I have often found it difficult to find films in 2D at my local cinema.
    I saw Prometheus last night and for all the extra money I spent I never really got the 3D experience that was being advertised.
    It's even worse with kids films. Virtually all are being released in 3D and for a family of four that is a lot of money.
    You ask what can be done about it. I e-mailed the Odeon one summer after failing to find a 2D screening for a film and I was fobbed off with a standard reply. May be a mass mailing should be done so that the cinema chains get the point.

  • Comment number 62.

    #12. maycontainspoilers wrote:

    I very much like these rooms, in fact i have come to like them more for the screen size to room and sound size ratio being better in my preferable favour.

    Same here. And less likely to have 3D in these sorts of rooms for these sorts of films.

    I can only think of 2 films with good use of 3D: Avatar & Toy Story 3? I never even heard of any reason about why Prometheus would have 3D/designed for it?

    So the films that are using 3D are probably not worth watching anyway as far as I'm concerned = Answer.

    Surely it's the big AAA special effects extravaganzas that "benefit" the most from even more stimulus by adding 3D, upping the FPS etc etc? I saw Avatar in 3D at the IMAX and that was a marquee event (with family) worth every extra penny. But it's the only one so far and imo 1 or 2 AAA big-blockbusters is more than enough each year, and those have to really stand out from the crowd to even be worth viewing.

    Perhaps you have the wrong end of the stick Dr. Kermode? If films such as "Clash Of The Titans" or "Prometheus" are: Take an original film/story take "some of the original"; add sufficient H2O to reconstitute to the sufficient quantity of time of 90-120Hrs+ of a ""new"" movie and hope the audience does not know they are being sold the same movie but with a diluted concentration; add special fx, 3d, fps and whatnot and charge more for the experience.

    Perhaps 3D is exactly what these films actually need?
  • Comment number 63.

    Getting to watch prometheus in 2D was hard in Glasgow, had to go really out of my way to do so.
    One local multiplex only had 2D with audio description so (with respect to blind people) you would have to put up with the description over the top of the film (maybe it secretly provided some of the answers, we'll never know....)

    I am so looking forward to the likes of the dark knight rises which will be in IMAX and wont have to put up with the 3D at the same time.

  • Comment number 64.

    Luckily my local independent family cinema is 2D only. One of the other two local multiplexes offer both 2D and 3D, but the other doesn't give any choice but 3D. Guess which one I don't visit too often.

    Some movies don't even get a 2D release, so my local indie cinema misses out on my patronage, which I like to support to keep them in competition with the purveyors of mainstream muck.

  • Comment number 65.

    I saw the film in 3D, though I wasn't particularly wanting to see it in 3D as the last 3D film I saw (Piranha 3D, what a mistake that was) gave me a migraine. Despite a mildly sore head afterwards, my main problem was that a lot of the film was too dark to enjoy the fantastic art design quite as much as I would have liked, I found myself really working hard to see as much as possible in some of the darker scenes, which was a bit frustrating. I am going to take my mother to see it this week in 2D (she introduced me to Alien at the tender age of 9 and I was never quite the same since - in a good way) and I am looking forward to it even more in some ways, because I know what's in store but also that I will be able to see it better, minus the sore head. I am just not interested in 3D anymore, as far as films are concerned, I think it's potential only lies with interactive media such as games and there are interesting strides being made with head mounted displays and such, but the act of passively watching a film in 3D is frankly unnecessary and uncomfortable.

  • Comment number 66.

    I wanted to see Underworld: Awakening in 2D but as far as I'm aware there were no 2D screenings at all.

    What can we do?
    The answer is very simple. Taking a leaf out of Danny Baker's book for protesting football clubs by not buying the matchday programmes, simply not go and see the film in 3D, studios will notice box office numbers dropping. If that means missing the film completely then miss it. You need a will of iron but to quote Sean Connery...

    ...what are you prepared to do?

  • Comment number 67.

    I tried to see Avatar in 2D at the Odeon in Norwich a couple of years ago however, even though 2D was an option, the 2D screenings where outnumbered by the 3D screenings by more than 3 to 1. I went to the local Picture House cinema, Cinema City, to try and watch the film there and had a lovely experience. Following this, until I moved away from Norwich, I then only went to Cinema City and enjoyed wonderfully alternative films every weekend!
    This Mark, I believe, is the answer - if you cannot get what you want at the over-industrialised kino-suckers from Mars...go to a smaller cinema and try your luck there. My experience tells me that you might find more 3-dimensional films without having to put on the glasses!

  • Comment number 68.

    I was really excited about Promethus, as was my brother and sister. So we went to a midnight screening, but the cinema was only showing it in 3D and IMAX 3D [we went for the IMAX]. I'd like to be able to say this is the last time that will happen, but I doubt it. The next big 3D film i'm excited about is The Hobbit and I'll be going to a midnight screening of that. But I may have to boycot the midnight screening if there is no 2D option, staying away from 3D screenings is the only way to get rid of them.

  • Comment number 69.

    Cards on the table. I like 3D. I dont have a problem with it because Im just watching a film. I say again, Im just watching a film. A piece of make believe fantasy. 3D or no 3D it is still all just a trick.

    What can we do about it? Nothing because we dont control the industry. NOTHING. If you dont like 3D? Tough. Avengers was in 3D and it has become the 3rd highest grossing film of all time. Avatar was in 3D and it is the highest grossing film of all time. Interesting pattern there. The studios have but one goal. To make money and 3D is clearly helping them get incredible amounts. As long as films keep doing this well, they will continue to push 3D. Whether ANYONE likes it or not.

    I live in Japan and most people in Japan that I talk to about it have the OPPOSITE reaction. They say 'Im looking forward to the 3D showing' and the like. Japan is a huge market for films and as long as the Japanese stay on board it will continue to give 3D a very big push.



    Enough already!

  • Comment number 70.

    My friends and I watched Prometheus in 2D during its opening weekend, in a saturday afternoon showing that had no people on phones, amazingly. As Sir Ridley stated that print is beautiful,the film I'm still on the fence about, I have plans to see the 3D imax print at the Bradford film museum when they have it at the end of the month purely based on how crisp the visuals were, if you're gonna ruin a movie with 3'd then it might as well be in imax.
    As for 3D in general I hope it fades away but if proposed ticket hikes to cover the extra cost by subsidizing it through 2D ticket prices go ahead then I don't know if what we really want even matters anymore. Look at the precedent set by Paramount Pictures to pull GI Joe: Retaliation from release three weeks to release to retrofit the picture for 3D and push it back to march of next year. I know it isn't set to be the next Citizen Kane but it a slippery slope.

  • Comment number 71.

    The industry pushes 3D to combat piracy, it's harder to rip off a 3D film, if in the future every film is in 3D it works out better for them. However I'm sure people will find a way to rip this off two and infact the studio's know this, so really there all just buying time.

  • Comment number 72.

    I will always be a lover of 2D films, but had to see the avengers and prometheus in 3D. the only reason for seeing the avengers in 3D was because i'm a comic geek and had to see the avengers no matter what format, it was ok but not after watching the film i was puzzled to see why the 3D was needed at all. prometheus was actually enjoyable in 3D as it wasn't full of 3D gimmicks, instead i thought it gave the images a high field of depth and made the images beautiful. it was the first "proper 3D" film. (in my opinion)

  • Comment number 73.

    Prometheus wasn't shown at my local town cinema in 2D, thus meaning I couldn't see it. I wear glasses so watching 3D films meaning wearing 2 pairs of glasses for 2+hours which drives me MAD and also, all 3D just makes me want to vomit. That's with the motion, not just because it's a vile piece of cinema.

  • Comment number 74.

    I saw The Avengers twice in 2d here in NZ but heard from American friends that it was hard to find in 2d. I couldve seen it in 3d but had no interest. Now with Prometheus I always wanted to see it in 2d but won free passes to a 3d session. I did not really like the 3d, it just doesnt look right. In particular the scene with Noomi rapace outside the ship in that storm, it looked like she was standing behind the storm as all the flying debris was closer to my eyes than she was. 2d all the way, at this time it has not been a problem here but I hear it is a growing problem in America and now the Uk from what you are saying.

  • Comment number 75.

    This has been going on for a long time now, not just with Prometheus. The main problem is that the consumer isn't being given a choice in which they choose. For instance my Cineworld multiplex has approximately 70% 3D showings as opposed to about 30% 2D for a major blockbuster. How is this choice? Were having 3D rammed down our throats whether we like it or not, this gives a false impression to Hollywood that the majority of cinema goer's are really enjoying the 3D experience, but is the multiplex here to blame and not the major studios? I'm not savvy as to the mechanics of distribution but surely there has to be some kind of survey on what the public want, i for one am getting fed up with 30% light loss and murky pictures! Please can we stop 3D now, i'm bored of it already.

  • Comment number 76.

    Interesting you focus your ire on a perceived inability to see Prometheus in 2D, rather than on the incoherent, illogical shoddiness of the actual film itself.

  • Comment number 77.

    It's a simple solution for me & my wife, we either see the 2D or we don't go. Now thats sad & frustrating but neither of us enjoy the 3D experience, personally it makes me nauseous, and I have to wear glasses anyway so propping those plastic ones on top is a damn nuisance.
    It will be interesting to see the box office comparisons between the 3D & 2d, I seem to remember that the last Harry Potter film took more in the UK from its 2D screenings than its 3D.
    I think we have to keep pushing to the cinema chains, the distributors and above all the film makers like Ridley Scott, that this fad is not why people see their films, so why waste money & time and put the effort elswhere.

  • Comment number 78.

    I'm going to the 3D viewing. I want to see the 2D version. I can't because it's not on after at a time in the evening I can get to. It costs more to see the film in 3D. I have to use those 3D glasses, and I already wear glasses. It's uncomfortable. The 3D glasses isolate me from my friends and make sharing the experience less fun. I get headaches.
    For any film in 3D, the choice is simple. Don't watch it. For me, there's no choice. They've got me hook line and sinker. I have to see it, mug that I am.

  • Comment number 79.

    Dr. K, The problem of having no choice between 2D and 3D is a problem in Germany as well. I personally prefer the good old screening without a darkened picture and having to wear glasses over my glasses and so do a lot of my friends, one having eye-problems and being unable to even see 3D-movies. For him as a real big movie fan that’s a great pity, because he has to wait another 2-3 months for the DVD-release.

    I really loved “The Avengers” but being robbed of the choice to see it in 2D took a lot of fun out of it (and don’t forget the double price for a ticket). Piled up on that there’s a trend in our local cinema to turn the sound up to 11, MUCH too loud, so I sat there with two pairs of glasses and earplugs and “enjoyed” the movie for “only” 13 Euros.

    This lack of choice really puts a lot of moviegoers off.

  • Comment number 80.

    Hey there, first time poster, long time Kermodite. I'm currently living in Hanoi in Vietnam where I get the choice of Prometheus, Prometheus 3D and Prometheus (Digital). I'm sure I don't want to see the 3D version but I'm finding the decision between Digital or non-digital a far more difficult decision. Maybe non-digital will provide a nostalgic, warm, vinylesque experience. The film has only just come out here and I'm seeing it tonight.

    I don't want to thread-jack (but here goes) a good question to ask would be: "Which films do you think would benefit from a 3D makeover?" Running old movies through a 3Dolizer is something that will either inevitably happen or is already happening. A 'couple' blockbusters spring to mind but it's hard to think of a truly great movie that would profit from the procedure. Honestly I can't think of one with which the process wouldn't both be detrimental and distracting.

    The only film that could be a better worst movie than Plan 9 from Outer Space... Plan 9 from Outer Space 3D.

  • Comment number 81.

    I live in West Wales and would have expected, given how slowly technologies tend to filter through to us that I would have had no trouble finding a 2D screening of Prometheus. Not so. All three cinemas within a twenty mile radius of where I live are showing exclusively 3D.

    I really, really want to see Prometheus, and I want to see it in the cinema, so I am essentially being forced to watch it in 3D even though I don't want to. And, of course, by doing that, I am giving grist to the mill of the proponents of 3D who will be able to point to the attendance figures and say "ah, but look, people go to see 3D films so they must like them".

    Short of a mass boycott of 3D films, which seems unlikely, I'm not sure what can be done to change it. I will be registering my dissatisfaction with my local cinema, but given that they are small and family-run, I'm doubtful they get much choice in which version they show. And if we all start boycotting 3D films, what effect might that have on that small cinema and others like it?

    I think it's fair to say that the studios have us firmly by the short and curlies on this one.

  • Comment number 82.

    I was lucky enough not to have this problem this time around - my local cinema did two 2D showings a day as opposed to their eight/nine 3D showings. However, there have been several films in the last year that I have been unable to see in 2D and therefore unable to see. Which I think is completely unacceptable, as I tell the cinema staff every time I go in. They haven't listened yet (or they can't actually do anything about it) so I don't know what to suggest. I've started just waiting for DVDs so that the cinemas don't get a cut, but I'm already worrying about whether I'll be able to see The Amazing Spiderman...

  • Comment number 83.

    I wanted to see Aardmans Pirates in 2D but couldn't as they show it once a day, the rest of the time it's in 3D. Really though, even though I needed the glasses so it's not all blurry the 3D was non-existent, just the odd crashing wave.

    As for protesting, I say burn the cinema's who don't offer a genuine choice of 2D and 3D at proper times to the ground. That'll stop those gimps from forcing rubbish 3D on us.

  • Comment number 84.

    I wanted to see Prometheus in 2d. Alas, my cinema only had 2 options to see the film in 2d. One at midday, and one at 5pm. So I bit the bullet, and went to see the film in 3d. I started to watch the trailers. I had seen some of the trailers in 2d before, and not had any problems, but in 3d? Yeah, I could not make out what was going on, as the screen was too dark. So, I walked out of the cinema before the film started, and waited until I could see the film in 2d. Disgraceful. What to do about this appalling state of affairs? What about the disability act? If you have certain vision problems, you won't be able to watch the film in 3d. Is this not discrimination? Surely the cinema has to offer a viable alternative!

  • Comment number 85.

    We saw Prometheus in 2D and the 3D/2D actually gave us more choices of times. We still picked a 2D time mind.

    You say you think the majority of people prefer 2D - we could surely test this. If we prepared some proper, not leading, questions, and asked a reasonable number of people in a cinema foyer, and then posted our results here we could get a statistically significant sample to draw genine results.

    1. Do you prefer 2D or 3D?
    2. Have you seen the same film in 2D and 3D? (Which way round?)
    3. Are you aware that 3D is darker than 2D?
    4. Would you prefer to have the choice?
    5. Do you think a 70/30 split for 3D/2D is fair and workable?
    6. Age, sex and number of films seen per year? (So we can get a breakdown of the population.)

    (Hmm, those are slightly slanted towards my opinion.)

  • Comment number 86.

    I'd always chose 2d over 3d however it's getting increasingly difficult with only the biggest multiplexes show 2d versions at inconvenient times. I watched Prometheus 3d in Reykjavik two days ago, there wasn't a 2d version playing (there was just for the first week of release). Having said that, my main qualm with the movie was the plot and writing, so in this instance I doubt it would alter my opinion seeing it in 2d...

  • Comment number 87.

    I was able to see Avengers 2D no problem at Cineworld Newport at a mainstream timeslot, on Marks advice I saw Thor in 2D and really think that the 3D format should stick to animated films where it works well. Cloudy with a chance of meatballs looked good in store on the latest samsung 3d tv and Animated Avatar sequences were good in the cinema in 3D. Conversions are truely bad, clash of the titans being the worst picture quality film I have ever seen at a cinema.

  • Comment number 88.

    (#62: Oops, I meant UP in 3D was quite good, not ts3.)

    I just saw this quote re: Total Recall Ripoff/Remake: "Moritz also cited the scope of the project as having influenced the decision to not make Total Recall in 3D since “it would be too much.”

    which I'm curious to the meaning of? Does it mean adding/converting to 3D effectively/with real purpose "would be too much" and if so, the relationship between the cost of shooting "good 3D" vs "bad 3D" vs "potential upswing in revenue from marketing/screening 3D?

    To pay extra cash there should be a lot of convincing involved. Reminds me of the sales technique of selling the product of what people want AND selling stuff bundled with that product that they don't care about but are swindled into accepting and therefore paying a little more for! SKY *cough-cough*...

    As for Total Recall, another diluted concentration being sold to the public; perhaps while the market has an appetite since Inception is the reason for this re-release/remake/re-imagining

    Total Ripoff (Total Recall Comparison - 1990 vs 2012)

    Quote Screenrant: "Like Christopher Nolan’s Inception, Total Recall blurs the line between reality and fantasy as Quaid encounters numerous bizarre entities and characters upon reaching the Martian world – one that may be an utter fabrication of Quaid’s mind or inexplicably real. The “is it all a dream?” sci-fi plot may not be as fresh today as when Dick published his original story back in 1966, but it’s still an intriguing one that should benefit from being bought to life via higher production values and modern F/X."

  • Comment number 89.

    Sorry, but a film made in 3D, with 3D cameras, and everyone complains about the lack of 2D choice? It's annoying these same people complain about retrofitting (which I am no fan of either) yet don't see the irony in demanding a 2D version of a clearly 3D film. 3D does work for some films, including Prometheus, and if the slant is towards more 3D showings, when it clearly a 3D designed film, then go see it as intended by the director.

    Sheesh, I can't wait for the moans when the 48FPS 3D print of The Hobbit drops....

  • Comment number 90.

    I was lucky enough to see this in 2D on a large screen, the picture quality was fantastic as the cinema had recently switched to a new digital projection system. I think the larger the cinema, the more they can accomodate the different preferences of customers. Unfortunatley, you might find that things are not that good at smaller local cinemas but this may not just just be about 2D/3D, but about the tyoes of services that a small town cinema can provide as opposed to large entertainment multiplexes.

  • Comment number 91.

    When this last "revolution" of 3D started, somewhere between Beowolf and Avatar, it was really difficult to find the option in Lisbon. Nowadays, at least in Lisbon people do have the choice between 2D and 3D in multiplex cinemas and the arthouse cinemas give us the 2D regardless. I think that the solution was that the public started to go less and less to cinemas at that time, and so the multiplex cinemas had to decide between forcing 3D or simply giving the choice. This happened fast here because of the economic crisis... people didn't had alot of money to spend and the 3D is considerably more expensive. So, fight back... attack their pockets! Don't see 3D at least until they give you the choice!

  • Comment number 92.

    After the Oscars my local cinema brought back Hugo but only in 3D and I wanted to see it in 2D. I commented on their facebook page that some people don't like 3D as they get migraines from the glasses. They replied that this film really needed to be experienced in 3D.

  • Comment number 93.

    Went to see it in IMAX 3D, hoping the IMAX experience would counter that special 3D effect. Yes, it's dark. Yes, it strains the eyes with the forced parallax being too deep, but the big thing for is that it adds so little.
    Thankfully, now the initial hysteria has waned a little, our local indie (FACT Liverpool) has switched from showing the 3D to 2D next week. I'm looking forward to seeing it in 2D but it's not going to fix the big problems with the film, and I don't even believe that a Director's Cut DVD will help enough either. Spaihts'/Lindelof's contribution falls way short here.

    As for 'what we can do'? Well, let's just hope the distributors are paying attention. I won't hold my breath.

  • Comment number 94.

    I hunted down a 2D screening of Prometheus in London... In london! Camden Odean to be exact. Liked it a lot.

    Anyway. If you don't like watching movies in 3D... Don't watch movies in 3D. Hunt down the 2D screenings. Make a huge concerted effort. Refuse to go with friends who don't really care about 3D or 2D, wait for the DVD Blue Ray. If the cinema isn't showing a reasonable 2D screening time. Write to the cinema and complain.

    All you have is your power as a consumer. And one has to make an effort to say. "We don't want 3D". Then if the numbers stop adding up. Studios will give up on it.

    But one gets the sense that this is a hopeless cause. They already won.

  • Comment number 95.

    I thankfully haven't had that problem, as my local cinema, The Strand in East Belfast, is a four-screen cinema, none of which have kitted out with the 3D format. As such, I got to see Prometheus in 2D at an 20.30 screening time. The images clear and crisp, and with complete clarity, I thought the movie was visually arresting. It's a shame that the script was rubbish though. A deeply flawed, 5/10 movie with as much going against it as there is going for it.

  • Comment number 96.

    Woops! It'd be good to get the bloody URL right if you're doing cheap plug for your blog:

  • Comment number 97.

    I've glad you have mentioned about the Avengers in your 2D vs 3D Uncut Blog, I would like to mention that I had the opportunity to watch it in 2D (projected correctly, no colour loss etc) and I liked it.

    HOWEVER, I would like to point out my experience in watching it in 2D at my local cinema. As it was projected correctly but there was something wrong with the sound. It sounds like the audio quality has be degraded and hearing the actors voice is pretty clear, the surround audio seemed to be 'muffled'. And since it was a pretty packed up cinema it also feels that the air con wasnt turned on. We were all gasping for air when the credits started to roll! My friend (who watched it before but in 3D in the same cinema) told me he hadnt had this problem while watching the 3D version. Infact he mentioned opposite of the above, better audio quality and felt comfortable throughout.

    It seems to me that the cinema I went to has made the experience of watching a screening in 2D as bad as possible. Limiting the 2D screenings availability is one thing, but making it a bad experience as well? I hope this aint some dirty tactics to drive more people to watching a format which they dont want. As a customer we pay for a screening we want without turning off the basic necessities in a cinema instead of favouring everything to 3D.

  • Comment number 98.

    Here in Bournemouth we have 2 ODEON cinemas (the ABC & ODEON), being pre-multiplex cinemas (the screen 2 at the ODEON was the biggest screen here, but was converted to 4 smaller screens) Screen 1 at each has a huge screensize/auditorium. When The Avengers was released both Screen 1s at each cinema was devoted to the 3D version, while one of the smaller screens at the ODEON had the 2D version. Seems a bit unfair when there was the opportunity to have an equal size screen for both 3D & 2D (2D being the way it was shot & Joss Whedon had no interest in the 3D conversion), so I complained, here is their response:

    "Thank you for your comments regarding your visit to see Marvel's Avengers Assemble at Odeon Bournemouth.

    I would like to apologise that there has been a significant delay in returning your email. It was accidentally filed in the wrong place and missed.

    As my colleague at the contact centre mentioned, we often have little control over which screen particular formats of a feature are shown in. In this case Disney would have been offered a number of auditoria for this feature. They then pick which they would like to be 2D or 3D. This choice would be often based on the perceived demand. In this case pre-sales for Avengers Assemble were much higher for 3D performances than for 2D implying that more people wanted to see it in this format. The discrepancy in the auditorium sizes was evened out after the opening week, with screen 6 (the second largest) showing a 2D format.

    I do appreciate that in this case it would have been a better choice to show both formats in the two main screens, especially as at the Bournemouth sites there is a much larger than usual difference in auditorium size between these and the rest of the screens.

    I have checked, and your comments have been forwarded onto the team at Disney, for them to take into account for future releases. "

    Seems crazy that the studios pick & choose the screens rather than the cinemas themselves. The pre-sales thing is misleading as for summer blockbuster audiences will usually choose the biggest screen & your average member of the public has no idea if a film is shot in 3D or a post-conversion.

    Maybe there needs to be a disclaimer on the poster for films that are post-conversions.

  • Comment number 99.

    I had the choice when I booked tickets at the local multiplex, but it was my first 3D film so I tried it. Not sure 3D added much, will have to wait for Blu-Ray. To be fair I think the issue is less about 3D vs 2D now and more about Personal Cinema vs Retail Cinema. They can see the future and they are worried. I can access old rare and hard to find movies which would never be shown at my local multiplex, in 2D, in the comfort of my own home, on good equipment. I must admit Inception was superb on the big screen, but these kind of blockbuster movies don't come round that often.

    Also with regards to the Prometheus, I think what was very telling was that the aging 1979 computers (in 2D) in Alien feel more gritty and real than the holographic displays in Prometheus. I find it hard to believe sub-light spaceship interiors will look like that in 2089. Not very Hard-SciFi. The whole movie should have been dirtier, grittier and more serious (less buffoons playing with alien organisms). Like "Das Boot" in space! In fact it would have been better served being a standalone film not in any pre-existing mythos. Lets face it Alien was simply a taught, one-off horror movie - there was never any need to flesh it out into some kind of franchise.

  • Comment number 100.

    I rarely get the opportunity to visit the cinema and generally only make the trip to 'event' movies. As it's such a treat I try and make the 30-odd mile trip to the 70mm IMAX at the Printworks in Manchester.

    Prometheus was just such a movie and I was disappointed that the only option was in 3D.

    The initial "Look at IMAX isn't it marvellous" trailer was actually very impressive and for the first time ever I was quite excited about the 3D aspect.

    Then the actual movie started and it all went a bit wonky. It was largely redundant anyway because not a single shot made use of the 3rd dimension but worse than that, the cross-talk was horrific. I mean, really bad to the point where there were often 2 of everything in the background and significant ghosting in the foreground. It seemed to come and go and while it didn't spoil Prometheus for me it certainly marred the experience.

    I'm not sure if this was a problem with the print, the projection or even me, did anyone else have similar issues?

    Next up is 'The Dark Night Rises' which is mercifully only in 2D as far as i'm aware.


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