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User Experience and Design: Developing BBC iPlayer Radio

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Yasser Rashid Yasser Rashid | 09:45 UK time, Monday, 26 November 2012

I'm Yasser Rashid the Head of User Experience and Design for TV & iPlayer, Radio & Music. My team work across a range of different digital propositions in the TV and Radio space that include improving current experiences and thinking about future ones.

The launch of BBC iPlayer Radio in October was an important step in the evolution of BBC Radio online. It's the first time we have been able to think about the future of the radio websites in a holistic way.

For the User Experience and Design team responsible for iPlayer Radio it was more than just a redesign. It was a complete rethink of the BBC Radio digital portfolio.

We've made a video to give an insight into what we do and who we are. It's only an overview but if you do have any questions about specific user experience topics then it would be great to hear them.

In order to see this content you need to have both Javascript enabled and Flash installed. Visit BBC Webwise for full instructions

There will be a blog post soon about the iPlayer Radio design process.

Yasser Rashid is the Head of User Experience and Design for TV & iPlayer, Radio & Music.


  • Comment number 1.

    What a geat shame the the good news has been completely overshadowed by the complete diaster in the November release when everyone who uses iPlayer went down.
    In future, suggest you Test your releases before telling everyone how good you are.

  • Comment number 2.

    Every time I see something about a redesign I hope that it means the BBC have decided to move to open web standards. Alas, the fact that I can't even watch the video implies that you are still basing your digital offerings on the use of a proprietary browser plugin. I could install the Adobe Flash plugin on my iMac but I am reluctant to do so because of security issues and the fact that it is rapidly becoming obsolete technology.

  • Comment number 3.

    I wanted to leave a thoughtful comment about the future of radio, but the irony of the title and the content needs addressing:

    User Experience and Design:

    In order to see this content you need to have both Javascript enabled and Flash installed. Visit BBC Webwise for full instructions

    Good job.

  • Comment number 4.

    As a comment on iPlayer rather than BBC iPlayer Radio, why can't iD-signed-in iPlayer go to a user's choice of TV or radio, and show a user-chosen station rather than the default BBC One and Radio 1?


  • Comment number 5.

    It seems the only way of obtaining one's favourite stations on the Radioplayer console is to accept 3rd party cookies (cookie.radioplayer.co.uk; static.radioplayer.co.uk). Radioplayer is served from a bbc.co.uk server, and it is a legal requirement for the serving party to explain what any 3rd party cookies do and to provide relevant consent mechanisms. Rather than have ICO issue an enforcement notice on you, wouldn't it be easier to address favourite stations with a BBC cookie?

    Is anyone in the BBC still connected with the design of Radioplayer?


  • Comment number 6.

    Hi Yasser, A question for you as the Head of User Experience and Design for TV & iPlayer, Radio & Music. Do you think iPlayer for Android and, the not yet released, iPlayer Radio for Android give good user experience and are well designed?

  • Comment number 7.

    This comment was removed because the moderators found it broke the house rules. Explain.

  • Comment number 8.

    Is there a way to view this video outside the UK? I'm getting a "Not available in your area" message.

  • Comment number 9.

    Hi treevis, unfortunately for rights reasons BBC videos are only available to watch in the UK – you can find a bit more info on the FAQ page.


    Eliza Kessler
    Content Producer
    BBC Internet blog

  • Comment number 10.

    There are hardly in points of difference when compared to other internet radio services. The UI/UX is the same.....Is there any other innovative interactive radio service in UK ?


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