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BBC iPlayer stats for February 2010

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Paul Murphy Paul Murphy | 07:40 UK time, Thursday, 18 March 2010

Ed's note: The BBC iPlayer stats for February are in and are available to download as a PDF: BBC iPlayer publicity pack February 2010. Here are the highlights from the press office (PM):

"February 2010 was another record breaking month for BBC iPlayer as we had the highest number of TV programme requests we've seen, an increase 81% year on year from Feb 2009. We also saw daily users and daily requests hit new heights with 1.4million and 3.5 million respectively. EastEnders Live proved to be the most popular TV show this month, with 1.1 million requests, and the birthday edition of The Chris Moyles Show was the most popular radio programme.

We've seen BBC iPlayer continue to grow on the Nintendo Wii, increasing by another point - but the really interesting news is that for the first time we're releasing new data about BBC iPlayer on Virgin Media, and some 'time spent' data. 64 minutes was the average amount of time people used BBC iPlayer per week in February to watch TV programmes, and 163 minutes was the weekly average for radio.

Headlines and the pack are both below:

  • Total requests for Feb 2010 was 116.4 million, including a record-breaking 68.7 million requests for TV programmes.
  • February 2010 saw an average of 1.4 million users per day.
  • A record 3.5m requests per day on average, with new benchmarks set for both TV (2.5m average) and radio (1.1m average).
  • BBC iPlayer on Nintendo Wii continues to perform well, increasing by another 1 point, to become 4% of  total requests for BBC iPlayer.
  • 64 minutes is the average amount of time per user per week watching TV programmes.
  • EastEnders Live and the birthday edition of The Chris Moyles Show were the most popular TV and radio programmes on BBC iPlayer in February.
  • Nintendo Wii reached over 1 million installs of the BBC iPlayer on Wii channel."

Paul Murphy is the Editor of the Internet blog.



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