"Behind The Scenes": How We Make Media
I'm an Innovation Executive in FM&T working on Research and Innovation projects. One was the now historic project which launched the Blog network.
Sometimes we get hired by other parts of the BBC to help them scope new projects. My current one is taking a look at how the BBC can help all our audiences to explore how contemporary media content is made. I started on my own blog, by looking at what a few other organisations are doing. And already suggestions are coming in as to what to look at and what we might do.
Two caught my eye today. First via Charlie Beckett at Polis, who told me about what ITV News is doing with its Video Blogs on blip.tv and on ITV.com.
Then our own blog Editor, Nick Reynolds, pointed me to Jeremy Paxman's very entertaining Behind the Scenes at Newsnight video, which forms part of the altogether more serious BBC News School Report Day tomorrow (March 13th). This is a significant project which
gives 12 and 13 year olds from UK schools the chance to make their own video, audio or text-based news at school and to broadcast it for real.
It offers resources to teachers on how to make news and involves BBC journalists in the project too. Ofcom recently published a research study Lifeblood Of Democracy? Learning About Broadcast News under its Media Literacy remit.
Both of my examples go behind the scenes of how the news is made in different ways.
ITV News offers on the spot first-hand accounts of what it is like to be there producing the news, but giving us extra background. The vlogs I am most enjoying are "Manyon in the Arabian Gulf" [Part 1 | Part 2 | Part 3]. They are not the newest, but I remember trying to understand the geography of the area and what might have happened at the time almost a year ago when 15 British navy personnel were kidnapped there. They do give quite a bit of detail of the area and what is happening there now.
BBC News's Schools Report is more of a "how to" or a media literacy project to enable better media understanding and skills.
They both look like great projects to me, but what do you think? If you have any good examples of how people talk about how media is made - whether they be broadcasters and journalists or writers, bloggers or students and teachers - please do let me know. What would you like to know, if anything, about how media is made? I'll be posting more examples as I find them looking at TV, Radio, the internet and accessing all areas, if they'll let me in!
Lucy Hooberman is Innovation Executive, BBC Future Media & Technology.