The role of marketing, market research and market segmentation - OCR
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  2. Video
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The marketing mix - OCR
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Human resources and organisational structures - OCR
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Communications in business - OCR
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  2. Video
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Recruitment in business - OCR
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  2. Video
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Motivation and retention - OCR
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Training and development - OCR
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  2. Video
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Production processes - OCR
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Quality of goods and services - OCR
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The sales process and customer service - OCR
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Business location - OCR
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Working with suppliers - OCR
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The role of the finance function - OCR
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Sources of finance - OCR
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  2. Test
Revenue, costs, profit and loss - OCR
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Break-even - OCR
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  2. Video
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Cash and cash flow - OCR
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  2. Video
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Ethical and environmental considerations - OCR
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  2. Video
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The interdependent nature of business - OCR
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  2. Test

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