Techniques such as mind mapping, blue-sky thinking and the six hats technique can help you come up with creative and innovative ideas.
What is a campaign?
A course of action to achieve set objectives
Electing someone to do something
Using a variety of different methods to communicate with others
What is one of the most important factors to consider when using posters to raise awareness?
The colours used in the poster
The location of the poster
The size of the poster
What helps to make a presentation effective?
Good eye contact
As many images as possible
Lots of detail and content
What does the D stand for in the acronym AIDA?
What is blue-sky thinking?
Coming up with environmentally friendly ideas
Coming up with as many new ideas as possible
Coming up with ideas that are sensible
What is an association in a mind map?
A connection or link between ideas
A strength of an idea
Where two ideas are identical
What is the purpose of the red hat in the six thinking hats technique?
To encourage thinking that is related to problems and risks
To encourage thinking that is related to feelings
To encourage thinking that is based on facts
What is the role of the yellow hat in the six thinking hats technique?
To lead the discussion
To encourage thinking about new ideas
To encourage thinking that is based on opportunities and benefits
What is a decision matrix?
A table that helps evaluate and prioritise different options or ideas
A table that organises the decision making process
An action plan that includes different decisions
What is meant by rank order?
Organising any items into a particular order
Placing items in a random order
Only items that need listing from the most important to least important order