Market research

1

Why do businesses use market research?

2

What is the first step for a new business?

3

What does desk research involve?

4

What is information collected about opinions and views called?

5

How does accurate market research help a business?

6

What does a market segment identify?

7

What can a market map be used to identify?

8

What is the name of an individual who is asked questions in a survey?

9

What are the total number of people selected to answer market research questions called?

10

Which of the following is an example of primary research?