Studio experts discuss the performance of the three prime ministerial candidates in 2010 election. Symbolic codes and body language are assessed with unerring accuracy.

First broadcast:
4 March 2011

Do students believe that gesture codes are as significant as the experts in the clip say they are? Find another piece of footage of well-known public figures speaking in public or on TV, can you analyse their body language and describe what this tells us about them? How are gesture codes used in advertising?