BBC World Service Launch BBC Media Player
  • Help
  • Text only
   
Radio home
World Service
Programmes
Radio Schedules
Languages
Learning English
 
World News
 
Africa
 
Americas
 
Asia-Pacific
 
Europe
 
Middle East
 
South Asia
 
UK
 
Business
 
Health
 
Science/Nature
 
Technology
 
Entertainment
 
Have Your Say
 
Country Profiles
 
In Depth
 
---------------
 
RELATED SITES
 
WEATHER
 
SPORT
 

 
Annual Review 2004/05
 
 
International Governors Introduction

Sri Lankan Dalugoda Gilbert, 70, sits among the ruins of his home destroyed by the Indian Ocean tsunami
Sri Lankan Dalugoda Gilbert, 70, sits among the ruins of his home destroyed by the Indian Ocean tsunami

THE GLOBAL CORNERSTONE

From Michael Grade
BBC Chairman

BBC World Service has an extraordinary reputation. It remains a cornerstone of the BBC's position globally and continues to return great benefit to Britain in terms of reputation and esteem.

But this position cannot be taken for granted. The same technological forces that are transforming the media landscape in the UK are at work worldwide; in the case of BBC World Service, these are compounded by great social and political upheavals around the globe. This poses an enormous challenge to BBC World Service. Increasingly its audiences have access to other sources of news and information, and they are also applying increasingly stringent standards when assessing the accuracy and objectivity of BBC reporting. This report shows how BBC World Service is grappling with these problems.

In order to bring independent judgement to bear on World Service output, we call on the BBC Board of Governors' World Service and Global News Consultative Group. This is composed of distinguished individuals, including non-broadcast journalists. Each year they review BBC World Service output and subject its programmes and websites to rigorous external examination. This year they met under my chairmanship.

A summary of our deliberations is included in this report. In general, the results were positive. We were encouraged to note that in the wider Islamic world the BBC's reputation for trust and objectivity – which had slipped following the UK's involvement in the Iraq war – has now improved.

Looking further ahead, the UK government's Green Paper on renewing the BBC Charter makes it clear that the BBC must review its priorities constantly to ensure it is responding appropriately to changing audience needs. We feel those needs would be well served by the launch of a BBC Arabic television service. The UK Government decided against funding this in the 2004 spending round and the BBC is currently considering what can be done from within existing resources.

The BBC welcomes the opportunity presented by the Green Paper to review the present portfolio of 43 language services with a view to significant change.

For the past seven years, the BBC Board has benefited from the wise counsel of Dame Pauline Neville-Jones, who stood down from the Board in December. As the BBC's international governor, she was an outstanding champion of BBC World Service and BBC World and we are greatly indebted to her for the expert guidance she gave in this demanding role.

'The same technological forces that are transforming the media landscape in the UK are at work worldwide; and in the case of BBC World Service these are compounded by great social and political upheavals around the globe.'
Michael Grade, BBC Chairman Raising awareness is vital in competitive markets like Pakistan The Urdu Service roadshow brought producers closer to their audience
BBC - Many voices, one world
Chairman's introduction
 
SERVICES About Us | FAQs | Feedback | Daily Email | Desktop tools | Mobile | Podcasting | Email Network
 
Copyright BBC
 
^^ Back to top
 
  BBC News >> | BBC Sport >> | BBC Weather >> | Learning English >>
BBC Monitoring >> | BBC World Service Trust >>
  Help | Site Map | Privacy