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Afghan Education Projects (AEP) | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
The BBC’s Afghan Education Projects (AEP) has been broadcasting in Afghanistan for nearly ten years and operating out of Kabul since October 2002. It comprises several key projects, including:
Experience & skills Building on more than nine years experience of highly successful educational broadcasting from its previous headquarters in Peshawar, BBC AEP is the only production base in Afghanistan with the skills to lead the development of educational programming essential for the reconstruction of the country. The team is overwhelmingly made up of Afghans. It has already trained a generation of Afghan broadcasters who are beginning to take up key roles in the burgeoning media scene in Afghanistan. BBC AEP’s main strength is its closeness to its audience. Through sophisticated techniques of Participatory Rural Appraisal (PRA) it has been able to build up a picture of the commonly experienced problems of daily life and how ordinary people respond to them. Needs analysis also reveals the kinds of misinformation that can be countered by educational messages with the help of technical experts from donor agencies. Operating out of BBC World Service Trust, BBC AEP is also able to draw on the skills, experience and technical expertise of the wider BBC and can offer comprehensive support to the development of a robust and independent media in Afghanistan. Audiences Through the use of different programme genres, BBC AEP has learned to work with a variety of audiences, both rural and urban, and age groups. |
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