Are Kids Exposed to Sex too Soon?
Beware of the sexualisation of young girls are the words of warning from a group of leading American psychologists who've denounced what they see as the corrupting influence of inappropriate images of girls and young women in today's society.
In a report released today, the APA, the American Psychological Association, says that a generation of young girls is being psychologically damaged because of the proliferation of sexual images in the media, clothing and toy industry.
Eileen Zurbriggen chairs the APA taskforce and helped compile the report. She spoke to the World Today about what exactly they objected to.
The APA report highlights a number of products aimed at young children which it sees as particularly inappropiate including the highly popular range of Bratz dolls.
It describes the dolls as "dressed in sexualized clothing such as miniskirts and fishnet stockings" and, although designed for young girls, it says they're are "associated with adult sexuality".
That description and criticism was firmly rejected by Isaac Larian, head of MGA Entertainment, the company behind the Bratz range
First broadcast 20th February 2007