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20 August 2014
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Your Voice

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Also on Voices
Accent-uate the positive
Multilingualism
Language and place


In Your Area
What do you think about your local accent?
Talk about Voices in your area

Did You Know?
95% of people in Northern Ireland think of themselves as having a moderately strong accent, compared to only 63% of people in the east of England.
Voices poll results


Page 3 of 5
Celebrity voices
What do you think of your voice?
Attitudes towards accents
Languages other than English
Poll methodology

Attitudes towards accents

Three quarters of people in the UK think they hear a lot more accents in everyday life and on BBC TV and radio than they used to, and 78% enjoy hearing a variety of accents.

In general there was a close link between pleasantness and prestige: an Edinburgh accent was valued highly on both counts, while Asian, Liverpool and Birmingham accents were all deemed both unpleasant to listen to and lacking in social status.

There were two major exceptions to the pattern. Whilst a London accent was thought to be very helpful career-wise, people did not find it nice to listen to. Conversely, respondents liked the sound of Newcastle accents but did not think they were very prestigious or useful when job-hunting.

It was thought that a Standard English accent would be more beneficial when applying for jobs

Although the Queen's English beat other accents hands down in the prestige stakes, it was thought that a Standard English accent would be more beneficial when applying for jobs. The majority of those questioned liked the Queen's voice, but preferred Southern Irish, Scottish and New Zealand accents.

Scottish and Northern Irish respondents liked Scottish accents best of all, but English and Welsh voters put the Standard English accent out on top.

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