Papiss Cisse's deflected injury-time winner gave Newcastle a barely deserved Premier League victory against West Bromwich Albion at St James' Park.
Sammy Ameobi's hopeful shot hit the back of an oblivious Cisse and flew past stranded away keeper Ben Foster.
Romelu Lukaku's header looked to have maintained Albion's fine start to the season, equalising Demba Ba's volley.
"Papiss Cisse has been searching for a winning goal - or any kind of goal - and it finally came off his back. It was a game that looked like West Brom might win but has gone the way of Newcastle."
But Cisse's first league goal of the season helped Newcastle move into the top half with a first win in five.
It left eighth-placed Albion still searching for their first away win of the campaign, despite their best start to a top-flight season since 1983.
Meanwhile Cisse, who scored 13 goals in his first 14 Premier League matches last season, will be hoping the lucky break can help him rediscover his goalscoring touch.
Albion boss Steve Clarke watched his attack-minded side succumb to two late goals in the 2-1 defeat by Manchester City last weekend, but promised his side would retain their offensive outlook on Tyneside.
And they looked more likely to go on and score a second-half winner than their hosts, who lacked creativity and too often carelessly gave away possession.
Despite making nine changes from Thursday's Europa League win against Club Bruges, Newcastle looked like a team which was mentally tired following their midweek outing.
Belgium international Lukaku was making only his second top-flight start for the Baggies, in place of top scorer Shane Long, after impressing in a substitute appearance last weekend.
And the on-loan Chelsea striker repaid Clarke's faith with a powerful performance against the Magpies.
He was a constant menace to the home defence and, despite passing up two glorious first-half opportunities when he was denied by home keeper Tim Krul, levelled after he was picked out by Zoltan Gera's delightful chip.
It had been Newcastle who, after a sedate start, carved out the first chance of the game when Shola Ameobi flighted a lovely curling cross into the path of strike partner Ba, who planted a diving far-post header wide.
Baggies' Ba blues
Demba Ba's debut Premier League goal came against Albion as a West Ham player in February 2011. Now he has scored five goals in four games against the Baggies.
But Senegal striker Ba did manage to grab his seventh goal in nine Premier League games this season before half-time.
It came from a 'route one' move, Krul's goal-kick flicked on by Shola Ameobi, and helped on further by Gareth McAuley's wayward header into the path of Ba, who spun smartly to volley past Foster.
Albion always looked to threaten on the counter-attack and could have had the opener themselves before Ba struck.
They poured forward quickly following a Newcastle corner and Lukaku, who raced on to a well weighted through-ball from Graham Dorrans, drew an instinctive save from Krul.
Moments later, he again failed to beat the Dutch keeper in another one-on-one.
Lukaku was replaced by Long midway through the second half and the Republic of Ireland striker twice came close to scoring from low crosses before Albion were hit by Cisse's lucky late winner.
Newcastle manager Alan Pardew:
"You've got to feel for West Brom today because they have played well. I thought first half we just shaded it and second half we lost our way.
"But our work rate was great and in the end we got a break. To be honest we haven't had too many breaks this season. We've had a lot of injuries and haven't moaned about it.
"This Thursday to Sunday run is proving difficult. We got tired because of our efforts this week. We make a lot of changes but it is still has an effect emotionally."
West Bromwich Albion head coach Steve Clarke:
"I certainly didn't think it would be a game we were going to lose. I thought we had good control in the first half and created good chances.
"I felt we were unfortunate to be behind at half-time. It was a horrible moment, a big deflection in injury time and it's in the back of the net.
"After the late goals we conceded last week [in the defeat by Manchester City], it's hard to take."
- 01 Krul
- 02 Coloccini
- 03 Santon
- 05 Simpson (Cisse - 61' )
- 06 Williamson
- 14 Perch Booked
- 04 Cabaye Booked
- 10 Ben Arfa
- 18 Gutierrez Booked
- 19 Ba (Sa Ameobi - 72' )
- 23 Sh Ameobi (Obertan - 61' )
- 37 Harper
- 27 S Taylor
- 31 Ferguson
- 08 Anita
- 25 Obertan
- 09 Cisse
- 28 Sa Ameobi
West Bromwich Albion
- 01 Foster
- 03 Olsson
- 06 Ridgewell Booked
- 23 McAuley
- 30 Tamas
- 07 Morrison
- 17 Dorrans (Rosenberg - 72' )
- 21 Mulumbu Booked
- 22 Gera (Popov - 88' )
- 20 Lukaku (Long - 65' )
- 24 Odemwingie
- 19 Daniels
- 04 Popov
- 18 Jara
- 10 El Ghanassy
- 08 Rosenberg
- 09 Long
- 32 Fortune
Live Text Commentary
Full Time The game is over, as the referee blows his whistle.90:00 +2:52
Assist on the goal came from Sammy Ameobi.90:00 +2:52 Goal scored
Goal! - Papiss Cisse - Newcastle 2 - 1 West Brom Goal scored by Papiss Cisse from just inside the penalty area low into the middle of the goal. Newcastle 2-1 West Brom.90:00 +1:34
Shane Long fouled by Mike Williamson, the ref awards a free kick. Free kick crossed by Peter Odemwingie, Gabriel Obertan manages to make a clearance.90:00 +0:06
Gabriel Tamas crosses the ball, Fabricio Coloccini manages to make a clearance. Corner taken by Peter Odemwingie from the right by-line to the near post, clearance made by Davide Santon.89:32
Hatem Ben Arfa produces a right-footed shot from just outside the area that goes harmlessly over the target.89:09
The ball is delivered by Sammy Ameobi, save by Ben Foster.86:58
Ben Foster takes the free kick.86:58 Substitution
Substitution (West Brom) makes a substitution, with Goran Popov coming on for Zoltan Gera.86:58
The offside flag is raised against Papiss Cisse.85:57
Short corner taken by Hatem Ben Arfa from the right by-line, free kick awarded for an unfair challenge on Shane Long by James Perch. Free kick taken by Jonas Olsson.85:32
The ball is delivered by Gabriel Obertan.85:22
Jonas Gutierrez sends in a cross.84:08
James Morrison has an effort at goal from outside the area missing to the wide right of the target.83:31
The ball is swung over by Hatem Ben Arfa, Jonas Olsson makes a clearance.83:14
A cross is delivered by Davide Santon, Jonas Olsson manages to make a clearance.82:22
Gabriel Tamas sends in a cross.81:05
Sammy Ameobi crosses the ball, clearance by Liam Ridgewell.80:41
The assistant referee signals for offside against Markus Rosenberg. Indirect free kick taken by Fabricio Coloccini.79:55
The referee blows for offside against Shane Long. Mike Williamson takes the free kick.
The ball is swung over by Gabriel Obertan.78:42
The ball is crossed by Sammy Ameobi, Gareth McAuley manages to make a clearance. Corner from the left by-line taken by Yohan Cabaye, Zoltan Gera manages to make a clearance.78:24
The official flags Shane Long offside. Mike Williamson takes the free kick.77:50
The ball is delivered by Peter Odemwingie.76:14
Gabriel Tamas takes the direct free kick.76:14 Booking
Booking Jonas Gutierrez is shown a yellow card for unsporting behaviour.76:07
Free kick awarded for a foul by Jonas Gutierrez on Youssouf Mulumbu.74:33
Inswinging corner taken from the left by-line by Zoltan Gera, Gareth McAuley has a headed effort at goal from deep inside the area missing to the right of the goal.71:03
Free kick crossed by Zoltan Gera.71:03 Substitution
Substitution Sammy Ameobi is brought on as a substitute for Demba Ba.71:03 Substitution
Substitution Graham Dorrans goes off and Markus Rosenberg comes on.71:03
Yohan Cabaye challenges Graham Dorrans unfairly and gives away a free kick.69:12
Centre by Jonas Gutierrez, Gareth McAuley makes a clearance.67:57
Jonas Olsson takes the free kick.67:57 Booking
Booking Yohan Cabaye is shown a yellow card.67:50
Yohan Cabaye concedes a free kick for a foul on Shane Long.67:09
The ball is swung over by Yohan Cabaye, save by Ben Foster.66:40
Outswinging corner taken right-footed by Yohan Cabaye from the right by-line to the near post, clearance by Shane Long.64:12
Tim Krul restarts play with the free kick.64:12 Substitution
Substitution Romelu Lukaku goes off and Shane Long comes on.64:12
Romelu Lukaku is ruled offside.60:41 Substitution
Substitution Gabriel Obertan is brought on as a substitute for Shola Ameobi.60:41 Substitution
Substitution Papiss Cisse replaces Danny Simpson.58:03
The ball is swung over by Romelu Lukaku, clearance by Yohan Cabaye.57:17
The assistant referee signals for offside against Romelu Lukaku. Indirect free kick taken by Yohan Cabaye.56:55
Unfair challenge on Demba Ba by James Morrison results in a free kick. Davide Santon takes the direct free kick.54:45
The assist for the goal came from Zoltan Gera.54:45 Goal scored
Goal! - Romelu Lukaku - Newcastle 1 - 1 West Brom Romelu Lukaku finds the net with a headed goal from inside the six-yard box. Newcastle 1-1 West Brom.54:24
Foul by Jonas Gutierrez on Youssouf Mulumbu, free kick awarded. James Morrison takes the direct free kick.53:26
Foul by James Perch on Zoltan Gera, free kick awarded. Free kick taken by James Morrison.51:59
Free kick taken by Tim Krul.51:59 Booking
Booking Liam Ridgewell goes into the book for unsporting behaviour.51:43
Liam Ridgewell challenges Demba Ba unfairly and gives away a free kick.49:43
Jonas Olsson takes the direct free kick.49:43 Booking
Booking Youssouf Mulumbu booked.49:33
Liam Ridgewell fouled by Shola Ameobi, the ref awards a free kick.49:14
Centre by Danny Simpson, save by Ben Foster.48:17
Free kick awarded for an unfair challenge on Youssouf Mulumbu by Shola Ameobi. Direct free kick taken by Jonas Olsson.47:28
Romelu Lukaku is caught offside. Indirect free kick taken by Tim Krul.45:01
The second half kicks off.45:00 +1:08 Half time
Half Time The players leave the pitch at half time.43:38
Free kick crossed by Zoltan Gera, Demba Ba manages to make a clearance.43:38 Booking
Booking James Perch goes into the referee's book.43:33
James Perch gives away a free kick for an unfair challenge on James Morrison.42:48
Peter Odemwingie has an effort at goal from outside the area missing to the wide right of the goal.41:44
Yohan Cabaye decides to take the corner short.40:57
The offside flag is raised against Romelu Lukaku. Tim Krul takes the indirect free kick.39:21
Romelu Lukaku takes a shot. Save by Tim Krul.38:02
James Perch fouled by Romelu Lukaku, the ref awards a free kick. Tim Krul restarts play with the free kick.36:36
Corner taken right-footed by Zoltan Gera, Shola Ameobi manages to make a clearance.34:02
Assist by Shola Ameobi.34:02 Goal scored
Goal! - Demba Ba - Newcastle 1 - 0 West Brom Demba Ba fires in a goal from deep inside the penalty box high into the middle of the goal. Newcastle 1-0 West Brom.31:28
Free kick awarded for a foul by Romelu Lukaku on Mike Williamson. Free kick taken by Tim Krul.30:44
Hatem Ben Arfa crosses the ball, Effort on goal by Shola Ameobi from just outside the penalty area goes harmlessly over the target.29:16
Davide Santon produces a drilled right-footed shot from 30 yards. Blocked by Peter Odemwingie.26:50
Unfair challenge on Graham Dorrans by James Perch results in a free kick. Zoltan Gera fires a strike on goal direct from the free kick.25:12
Jonas Olsson challenges Jonas Gutierrez unfairly and gives away a free kick. Tim Krul restarts play with the free kick.24:29
Romelu Lukaku takes a shot. Save made by Tim Krul. Corner taken right-footed by Zoltan Gera, Shola Ameobi makes a clearance.23:47
Corner taken right-footed by Yohan Cabaye from the left by-line, clearance by Gabriel Tamas.22:53
A cross is delivered by Romelu Lukaku, save by Tim Krul.20:46
Demba Ba is ruled offside. Ben Foster takes the indirect free kick.19:21
Shot by Davide Santon. Save made by Ben Foster. Yohan Cabaye takes the outswinging corner, Shola Ameobi takes a shot. Save by Ben Foster.18:21
Free kick awarded for an unfair challenge on Davide Santon by Gabriel Tamas. Free kick crossed right-footed by Yohan Cabaye, Jonas Olsson manages to make a clearance.16:01
A cross is delivered by Davide Santon, clearance by Jonas Olsson. Free kick awarded for an unfair challenge on James Morrison by Yohan Cabaye. Ben Foster takes the direct free kick.14:10
Hatem Ben Arfa produces a cross, Jonas Olsson manages to make a clearance.11:34
The ball is crossed by Shola Ameobi. Header from close in by Demba Ba misses to the left of the target.10:29
Hatem Ben Arfa has an effort at goal. Blocked by Gabriel Tamas. Shot from outside the area by Yohan Cabaye misses to the left of the goal.8:54
Romelu Lukaku has an effort at goal from 12 yards. Blocked by Danny Simpson.7:54
Free kick awarded for an unfair challenge on Jonas Gutierrez by Youssouf Mulumbu. Free kick taken by Tim Krul.5:05
Demba Ba is caught offside. Gabriel Tamas takes the direct free kick.4:50
Romelu Lukaku is ruled offside. Free kick taken by Mike Williamson.2:28
The ball is crossed by Romelu Lukaku, Mike Williamson makes a clearance.0:44
Unfair challenge on Liam Ridgewell by Shola Ameobi results in a free kick. Ben Foster takes the free kick.0:00
The referee starts the match.
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