http://www.bbcserbian.com

Petak, 23. maj 2008. - Objavljeno 17:32 GMT

Kupovina muzike na internetu

Most downloads are still illegal, bringing no earnings to songwriters and artists. But income from legal downloads grew by more than fifty per cent last year, according to the MCPS PRS alliance which distributes the rights income. That helps revenue from online and broadcast music to overtake earnings from physical products, such as CDs.

Broadcasting still dominates, but downloads are growing fast, helped by online systems, such as Apple's itunes. Now commercial radio companies are hoping to take a share by enabling listeners to download music as they hear it on the air. Simon Cole, of UBC media group, which has developed the 'clic' system, claims most music fans are happy to pay, if it is made easy:

COLE: It's absolutely nothing new that some people will try to rip off music and they'll do that however you do it, whether you produce it on CDs or digital files. But if you offer the vast majority of people the chance to get music at a fair price in a way that's easy and efficient, they'll do it that way.

If that faith in human nature is confirmed, the income from downloads is set to grow even faster.

Torin Douglas, BBC

downloads
audio fajlovi koji se "skidaju" sa interneta ikopiraju ufolder na računaru korisnika

bringing no earnings
ne donose zaradu

income
prihodi, plata, zarada

revenue
profit, prihod od određene poslovne aktivnosti

to overtake
prestići, biti veći od

to take a share
ući na određeno tržište i zaraditi novac

on the air
emitovanje uživo, živo emitovanje

to rip off
ukrasti, opljačkati, pokrasti nekoga

the vast majority of
ogromna većina, najveći broj

is set to
sigurno će, garantovano će