Adrian Woolard has no photo

Adrian is currently Project Director, North Lab and is responsible for the management and development of the new facility at MediaCityUK.

Since January 2012, Adrian has been responsible for Connected Studio - a year long innovation program working with BBC Online, its products and underlying platform. More information available at:

His research focus is exploring changing relationships between content, audience and technology in the emerging multi-genre & multi-platform environment. He is section lead for the User Experience & Accessibility group, a multi-disciplinary group with expertise in human factors and interaction science. The main work areas are focused on Future User Experience & Formats; Accessible Interfaces; Production Tools & Processes; and Media Accessibility.

Adrian's previous research has been on areas related to new interfaces such as augmented reality, pervasive computing, the growth of participatory media and the potential value of game design to create new forms of education and entertainment.

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