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Intelligent and entertaining conversation about business, money, technology and workplace issues.
Presented by Heather Payton, each programme picks up on trends and returns to stories that have moved out of the headlines. |
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The Low Carbohydrate Revolution
This week Heather Payton will be looking at the Atkins revolution that's spawned a market of its own. Join Heather to meet some of the companies who've hopped on the bandwagon by producing their own brand of low carbohydrate foods
The growth of Atkins-related food companies has been most marked in the States, but in Britain last year the low carbohydrate market was worth 280 million pounds. But although the growth and the money-making possibilities of the low-carb concept have been remarkable, there could be a nasty cloud on the horizon. In the States and in Britain there've been signs that the Atkins star might be waning, amid health concerns that it doesn't encourage balanced eating. And now our biggest supermarket, Tesco, has thrown its considerable weight behind the GI diet, by launching its own diet book. So is this the beginning of the end for Atkins and the businesses that have grown up around it?
Guests:
Azmina Govindji
Gi Plan
James MccCoy
Mintel
Andrew Telford
Unilever UK Foods Carb Options
Hamish Renton
Tesco
Hannah Sutter
Go Lower
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