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THE BOTTOM LINE
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The Bottom Line
Saturday 5.30-6.00pm
The Bottom Line
Insight into business from the people at the top
Programme details
17 March 2007
Listen to this programme in full
Evan Davis
On the agenda this week: innovation and going ‘glocal’
To survive, companies need new ideas. That sounds easy enough, but how do you build an organisation that consistently comes up with the next big thing? We touch on innovation in the computer industry, including open-source software, and find out what’s the right size for a creative team.

Then we turn to ‘glocalisation’. Behind the buzzword there’s an engaging discussion to be had about how companies move into markets abroad. Can a multinational truly absorb the local culture, and are the days of economic imperialism behind us? And for people working in those local offices, do all job paths eventually lead back to company headquarters.

Guests this week:

Bill Coleman
Chairman and Chief Executive Officer, Cassatt Corporation

David Harding
Chief Executive Officer, William Hill

Gordon Frazer
Managing Director, Microsoft UK

About the programme
 
The Bottom Line cuts through the confusion of modern life to find out what's really important to consumers and businesses: the gimmicks, the people, the products - and the relationships.
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