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THE BOTTOM LINE
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The Bottom Line
Saturday 5.30-6.00pm
The Bottom Line
Showing you what's important in your ever-changing life.
Programme details
24 June 2006
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Evan Davis
Evan Davis and his guests this week talk about cheap clothes, good reputations and easy credit.
In the week that Woolworths launched its £3 school uniform, the guests discuss how companies make money when prices are squeezed. And for how much longer will Far Eastern manufacturing enable western companies to sell their goods so cheaply?

Also, when bad headlines hit, how long does it take for companies to recover their good name and what do they have to do to make it happen?

And as next week is the 40th anniversary of the first UK credit card, the guests will ponder just how reliant the economy has become on us all carrying debt. 
Evan's guests this week are:

Nicola Horlick
chief executive, Bramdean Asset Management

David Brennan
chief executive, AstraZeneca

Trevor Bish Jones
chief executive, Woolworths

About the programme
 
The Bottom Line cuts through the confusion of modern life to find out what's really important to consumers and businesses: the gimmicks, the people, the products - and the relationships.
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